Salary of Social Media Marketer in India

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Are you a social media professional living in India and wondering how much a social media professional earns monthly or annually in India? If yes, then you are in the right place. Here in this article, I am going to tell you how much social media professionals earn according to their years of experience and the city they work in.

The average salary of an entry-level social media executive is 18k to 20k per month. The salary increases with experience. For example, a social media manager with 6 years of experience and above can earn up to 80k monthly.

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Here is the salary table of social media professionals in India according to the designation and city:

Salary of Social Media Executive in India (Entry Level)

CityAverage Salary Per MonthAverage Salary AnnualYears of Experience
Delhi18,000 -20,000 INR per month2.0 Lacs – 2.4 Lacs INR per annum1-2 years
Mumbai18,000 – 25,000 INR per month2.2 Lacs – 3.0 Lacs INR per annum1-2 years
Kolkata15,000 – 18,000 INR per month1.8 Lacs – 2.2 Lacs INR per annum1-2 years
Bangalore18,000 – 25,000 INR per month2.2 Lacs – 3.0 Lacs INR per annum1-2 years
Chennai16,000 – 25,000 INR per month1.9 – 3.0 Lacs INR per annum1-2 years

Related: Salary of Digital Marketers in India

Salary of Social Media Specialist in India (Mid Level)

CityAverage Salary Per MonthAverage Salary AnnualYears of Experience
Delhi25,000 -33,000 INR per month3.0 Lacs – 4.0 Lacs INR per annum3-5 years
Mumbai21,000 – 28,000 INR per month2.5 Lacs – 3.5 Lacs INR per annum3-5 years
Kolkata16,000 – 25,000 INR per month1.9 Lacs – 3.0 Lacs INR per annum3-5 years
Bangalore25,000 – 40,000 INR per month3.0 Lacs – 4.8 Lacs INR per annum3-5 years
Chennai17,000 – 30,000 INR per month1.8 – 3.0 Lacs INR per annum3-5 years

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Salary of Social Media Manager in India (Senior Level)

CityAverage Salary Per MonthAverage Salary AnnualYears of Experience
Delhi32,000 – 59,000 INR per month3.8 Lacs – 7.8 Lacs INR per annum6 years and above
Mumbai29,000 – 57,000 INR per month3.4 Lacs – 6.8 Lacs INR per annum6 years and above
Kolkata22,000 – 60,000 INR per month2.6 Lacs – 7.2 Lacs INR per annum6 years and above
Bangalore40,000 – 80,000 INR per month4.8 Lacs – 9.6 Lacs INR per annum6 years and above
Chennai22,000 – 43,000 INR per month2.6 – 5.19 Lacs INR per annum6 years and above

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What Factors Affect The Salary of Social Media Professionals in India? 

There are several factors that affect the salary range of social media professionals in India like:

Skills: The more skills you have, the more salary package you will get. Skills are necessary for any profession. As a social media specialist, you should know how to work with different tools like Buzzsumo, Buffer, and Hootsuite. Social media professional’s task is to promote brands over social media platforms like Facebook and Twitter and if you have good knowledge of promoting products and services then you will definitely get a good salary package compared to a person with a lack of skills.

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Achievements: Your past achievements also help you get a better salary package. Achievements describe how capable you are and how much you can achieve in a given time period.

Knowledge: Having knowledge about your profession is a must. Anyone can learn new skills but having awareness about new technology and the latest trends is only possible if you have a passion for your profession. You should always remain updated with new trends like what’s happening in the social media industry and how the industry will change in the coming years. Applying the knowledge to your work can help you more.

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Conclusion

Social media has a good future with great opportunities. The salaries listed above are approximate, you can learn new skills to get a high salary package. The digital marketing industry is changing day by day so be an early adopter of new trends and technologies to give a boost to your career and salary.