Snapchat opened its first office in India in Mumbai. It has its main headquarters located in Santa Monica, California, and has over 4,200 employees working for the company.
Snapchat is a messaging app released in 2011. It was created by Evan Spiegel, Bobby Murphy, and Reggie Brown.
Snapchat helps people communicate visually with friends and family through short videos and images called Snaps.
The company generates revenue primarily through advertising. Their businesses include Advertising Products, Campaign Management, and Delivery & Measuring Advertising Effectiveness.
For 2019, advertising revenue accounted for 99% of total revenue, respectively.
In 2019, Snapchat opened its first India office in Mumbai, Maharashtra. Its first employee based in India is Durgesh Kaushik, who is the Head of India market at Snapchat.
In 2015, Snapchat co-founder, Evan Spiegel made a controversial statement when he said that Snapchat is “only for rich people” and that he does not “want to expand into poor countries like India and Spain”.
However, Snapchat denied any such remarks and said that the claims were ridiculous.
On average, 218 million people use Snapchat daily and create over 4 billion snaps every day. The majority of the users are 18-34 years old.
Snapchat is available in more than 30 languages and has offices in 15 countries.
