Benzinga sits on the reading list of active traders, retail investors and finance professionals, and its stories travel far beyond its own homepage, syndicated to MSN, Yahoo, Bloomberg and Robinhood. A single published article puts your name, your company and your link in front of an audience of tens of millions of readers a month.
That reach is exactly why getting published there is hard. Benzinga editors review every submission, reject anything that reads like marketing, and turn down articles that look machine written or built for SEO. Most first time submissions fall at the first review.
This guide explains how to publish a guest post on Benzinga: the site and its SEO metrics, the topics editors accept, the step by step submission process, the rules that get articles rejected, and the advantages a Benzinga byline brings to your brand and your search visibility.
Want your guest post on Benzinga?
Email me at joydeep at seosandwitch.com. I will help you pick the angle, prepare an article that fits Benzinga editorial standards, and get it approved and published on Benzinga.
- What Is Benzinga?
- Benzinga SEO Metrics
- Advantages of a Guest Post on Benzinga
- Topics Benzinga Accepts for Guest Posts
- Benzinga Guest Post Guidelines
- How to Publish a Guest Post on Benzinga: Step by Step
- Why Most Benzinga Guest Posts Get Rejected
- Get Your Guest Post Published on Benzinga With My Help
- Benzinga Guest Post FAQs
What Is Benzinga?
Benzinga is a financial news and market data company, founded in 2010 and online at benzinga.com since its domain was registered in 2009. It publishes fast market news, earnings coverage, analyst ratings, crypto reporting and personal finance guides, and sells real time market data and APIs to brokers and fintech apps.
Its contributor program lets outside experts publish bylined articles for investors alongside the newsroom. Approved stories carry the author name and profile, which makes a Benzinga byline a credible signal for founders, analysts and finance brands.
Benzinga SEO Metrics
Benzinga.com SEO and Audience Metrics, 2026
| Metric | Value |
|---|---|
| Website | benzinga.com |
| Domain Authority (Moz) | About 90 |
| Semrush Authority Score | 63 |
| Monthly visits (Semrush, September 2026) | About 3.02 million |
| Global rank (Semrush) | 19,537 worldwide, 5,811 in the United States |
| Total monthly readership, including syndication | Tens of millions of readers |
| Syndication partners | MSN, Yahoo, Bloomberg, Robinhood |
| Domain age | Registered in 2009, about 17 years |
| Closest competitors | Seeking Alpha, Stocktwits, MarketBeat, GuruFocus, TipRanks |
The numbers that matter most for a guest author are authority and distribution. A Domain Authority around 90 puts Benzinga among the strongest finance domains on the web, and syndication to Yahoo and MSN means the same article shows up on several high authority sites at once. For a sense of how links like this fit into a wider plan, see our link building statistics.
Advantages of a Guest Post on Benzinga
Authority That Builds Trust
“As featured on Benzinga” carries weight with investors, customers and journalists. Fintech startups, wealth advisors and crypto projects use a Benzinga byline on their sites, pitch decks and sales pages to borrow that trust.
Reach Through Syndication
Benzinga stories flow to MSN, Yahoo Finance, Bloomberg terminals and Robinhood, so one article meets readers on platforms where they already check their portfolios.
SEO Value From a Top Finance Domain
A link and a brand mention on a domain with authority around 90 send a strong relevance signal for finance and fintech topics. Even unlinked mentions help search engines and AI assistants connect your brand with your field; our guide to brand mentions vs backlinks explains why both count.
Visibility in AI Answers
ChatGPT, Perplexity and Google AI Overviews lean on established news sources when they answer finance questions. An expert article on Benzinga raises the odds your name shows up when someone asks an AI assistant about your niche.
A Strong Fit for Finance Brands
For fintech, trading, crypto and personal finance companies, few placements match Benzinga for audience fit. Pair it with the tactics in our guide to SEO in fintech for a complete visibility plan.
Topics Benzinga Accepts for Guest Posts
What Benzinga Publishes From Contributors
| Category | Examples |
|---|---|
| Markets | Sector analysis, stock screens, earnings previews and reviews, asset class deep dives |
| Economics | U.S. and global economy, policy and political forces moving markets |
| Crypto | How blockchain and digital assets work, with evidence behind any prediction |
| Personal finance | Investing strategies, retirement, saving, budgeting, tax law, consumer trends |
Every article must be written for investors. Benzinga turns down pieces aimed at businesses, recruiters or marketers, and anything that reads like a product pitch.
Benzinga Guest Post Guidelines
- Length: published contributor articles average 250 to 600 words; tight and data led beats long.
- Original and sourced: plagiarism or weak citations mean rejection, and any fact found online needs a link to its source.
- Written by a human expert: articles that look machine generated or SEO driven are rejected.
- Company names: the first mention of a public company uses the ticker format, for example Apple Inc. (NASDAQ: AAPL).
- Headlines: capitalise the first letter of every word and use numerals for numbers.
- Balance: one sided trade ideas, stock pumping and product promotion get rejected.
- Disclosures: list any stock holdings, insider status or relationships at the end of the article.
- Clean copy: repeated spelling, grammar or style mistakes, profanity and questionable claims all lead to rejection.
How to Publish a Guest Post on Benzinga: Step by Step
- Create a contributor account. Sign up through the Join button or the contributor onboarding page and complete your author profile under My Account; your username becomes your byline.
- Pick an investor focused angle. Choose a timely topic in markets, economics, crypto or personal finance where you bring real experience or data.
- Write the article. Keep it to around 400 to 600 words, cite every fact, format company names with tickers and add a disclosure line.
- Open the Contribute editor. Paste the headline and body into the content management system and add any images or charts.
- Preview and submit. Check that images display cleanly, then submit and track the status in the Author Queue.
- Wait for the editor. An editor reviews every piece. If it is still unpublished after five business days, it has been rejected, and you email the editorial team with the title and submission date to ask why.
Time sensitive stories, such as a reaction to an earnings report or a Fed decision, get flagged to the editorial team by email, though on time publication stays at the editor discretion.
Why Most Benzinga Guest Posts Get Rejected
- The article promotes a product, service or company.
- The pitch targets marketers or businesses, when Benzinga writes for investors.
- Claims lack sources or rely on speculation.
- The copy reads as AI written or stuffed with keywords.
- The trade idea ignores risks and counterarguments.
- Grammar and formatting fall below newsroom standards.
Each of these is avoidable with the right angle and careful editing, which is exactly where I help clients.
Get Your Guest Post Published on Benzinga With My Help
Writing for Benzinga is a different skill from writing a blog post. The angle has to interest investors, the tone has to read like analysis, and the brand mention has to earn its place. I work with founders, fintech brands and agencies to:
- Find a timely, investor focused angle that fits what you know best
- Research and write an article that meets every Benzinga guideline
- Format tickers, sources, disclosures and headline to newsroom standards
- Place your brand and link naturally so the editor approves it
- Handle submission and follow up until the article is live
Want your guest post on Benzinga?
Email me at joydeep@seosandwitch.com. I will help you pick the angle, prepare an article that fits Benzinga editorial standards, and get it approved and published on Benzinga.
Planning a wider campaign? Our guest posting statistics show what top tier placements deliver, and our list of SEO content writers helps if you need more articles for other publications.
Benzinga Guest Post FAQs
Does Benzinga Accept Guest Posts?
Yes. Benzinga runs a contributor program that publishes articles from outside experts on markets, economics, crypto and personal finance, after editorial review.
How Long Should a Benzinga Guest Post Be?
Published contributor articles average 250 to 600 words. Focus on data and clear analysis over length.
How Long Does Benzinga Take to Publish a Guest Post?
Editors review submissions within five business days. If the article is still unpublished after that, it has been rejected.
What Is the Domain Authority of Benzinga?
Benzinga.com has a Domain Authority of about 90, a Semrush Authority Score of 63 and about 3 million monthly visits on its own site.
Is Company Promotion Allowed in a Benzinga Guest Post?
Direct promotion gets rejected. Your knowledge, byline and a relevant, natural mention of your company are the way to earn visibility.
How Do I Get Help Publishing on Benzinga?
Email joydeep@seosandwitch.com. I help prepare the article, match it to Benzinga guidelines and get it approved and published.
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