AI search is creating a new opportunity for advertisers as people use AI agents, chatbots, and workflows to research products and make decisions.
Gravity has built an AI advertising platform that places ads inside those interactions and supports Advanced Pixel and Server-side (CAPI) measurement for tracking conversions.
Its funding, customer base, network reach, and advertising metrics show how quickly AI advertising is developing as a new channel.
This article shares the newest and most important Gravity AI statistics that advertisers should know.
- What is The Gravity Ad Network For AI?
- How Does Gravity Advertising Work?
- Gravity AI Advertising Statistics
- How Does Gravity Help AI Platforms Generate Revenue?
- Frequently Asked Questions About Gravity AI
- What problem does Gravity solve?
- How does Gravity target ads?
- Can AI platforms monetize free users with Gravity?
- Does Gravity work with AI agents?
- How does Gravity track conversions?
- Can advertisers control which ads appear?
- Can Gravity generate ad creative?
- What types of advertising does Gravity support?
- What is agent-to-agent advertising?
- Can Gravity support AI-driven purchases?
What is The Gravity Ad Network For AI?
Gravity is building an advertising network around the way people now use AI to research, compare, and make decisions. Its model places sponsored recommendations inside AI conversations and agent workflows, giving brands access to users at the point of active consideration.
The platform uses conversation context to match ads with relevant queries, so advertisers can target user intent without relying only on traditional keywords. AI platforms can also integrate Gravity to monetize conversations while keeping their core AI experience intact.
How Does Gravity Advertising Work?
Gravity lets advertisers create campaigns that appear inside AI conversations when users actively research products, compare options, or look for solutions. Advertisers can choose a campaign objective, set a budget, add a landing page, and define targeting based on location, keywords, or conversation context.
The platform offers three campaign objectives: Conversions, Clicks, and Reach. Conversion campaigns optimize delivery toward actions such as purchases and sign-ups, while Click campaigns aim to drive website traffic. Reach campaigns prioritize visibility across Gravity’s 20+ AI platforms.
Advertisers can also refine campaigns by geography, with targeting available across 180+ countries. Gravity combines location filters with contextual matching to identify relevant AI conversations.
Campaign tracking connects website activity with Gravity’s Pixel and server-side API. The platform can record events such as page views, clicks, add-to-cart actions, purchases, sign-ups, and reorders, giving advertisers a view of what happens after an AI conversation leads someone to their website.
Gravity also lets advertisers preview how their brand could appear inside an actual AI conversation before launching a campaign.
Gravity AI Advertising Statistics
- Gravity is an AI advertising infrastructure company founded in 2025 and based in San Francisco.
- The company builds the ad layer for AI conversations, helping brands reach users during high-intent moments while giving AI platforms a way to generate revenue without relying only on subscriptions or usage-based billing.
- The company has a five-person founding team that includes co-founder and CTO Leo, co-founder and CEO Zach, founding growth lead Josh, and founding engineers Sanket and Myles.
- Gravity’s office is located at 500 3rd St, San Francisco, California.
- Gravity serves two sides of the AI ecosystem. Advertisers can use its infrastructure to place native, contextual recommendations inside AI conversations, while AI platforms can use the same infrastructure to monetize their products without disrupting the user experience.
- Gravity was founded in 2025 by Zach Oldham and Leo Martinez.
- The company raised $30.5 million in Series A funding in August 2026, taking its total funding to $38.5 million.
- Lightspeed Venture Partners and Committed Capital co-led the $30.5 million Series A.
- Gravity had raised $8 million before its Series A.
- Caffeinated Capital and Basis Set Ventures participated in Gravity’s earlier funding.
- Best Buy and Target are among the brands using Gravity’s AI advertising network.
- Vercel and MongoDB are also Gravity customers.
- The network currently spans more than 20 AI platforms.
- Gravity’s network reaches more than 1 billion users.
- The platform offers more than 850 billion advertising opportunities each year.
- Billions of AI conversations take place across the network every month.
- The network covers LLMs, AI agents, chatbots, and AI search engines.
- Millions of advertisements run through the network each day.
- Gravity has provided free access to AI products to 14.3 million people through its network.
- Consumer AI applications using Gravity have reported revenue increases of up to 14,722%.
- Gravity’s published monetization figure reaches $41,367 for every 1 million queries.
- The platform uses CPM pricing for its advertising campaigns.
- Gravity uses Advanced Pixel and server-side CAPI measurement to track advertising conversions.
- The advertising network uses conversation context to match brands with relevant AI queries.
- Gravity places sponsored recommendations inside AI conversations and agent workflows.
- The company operates a full-stack advertising network with a demand-side platform, supply-side platform, and ad exchange.
- Gravity’s advertising infrastructure handles millions of ad requests each day.
- A production optimization replaced a 70-billion-parameter model with a 1-billion-parameter model for one of Gravity’s advertising workloads.
- The model optimization reduced p99 latency from 1,992 milliseconds to 351 milliseconds.
- The smaller model reduced inference costs by approximately 10 times.
- The optimized model reduced model size by 70 times while maintaining or exceeding the previous model’s evaluation quality.
- Gravity’s optimized inference system reached 152 milliseconds in end-to-end p50 latency.The inference optimization reduced p99 latency by approximately 5.7 times.
- Gravity’s published inference case study reports 100% uptime for the optimized system.
- The Gravity Index pays AI platforms 70% of the revenue from its default $5 CPA.
- Gravity retains 30% of the default $5 CPA generated through Gravity Index.
- Gravity Index works with Cursor, Claude Desktop, Claude Code, and custom AI agents.
- Gravity is developing agent-to-agent advertising that gives AI agents access to advertiser product catalogs.
- The planned agent-to-agent system will connect product discovery with AI-driven purchasing workflows.
- Gravity plans to add payment capabilities so AI agents can complete purchases after receiving user approval.
- WPP Media projects $100 billion in global spending on generative AI search advertising by 2030.
How Does Gravity Help AI Platforms Generate Revenue?
Gravity gives AI platforms a way to monetize conversations through contextual advertising. Platforms can integrate its SDK or REST API, then display sponsored recommendations across AI chats, autonomous agents, copilots, developer tools, and AI search experiences.
The integration runs the ad request in parallel with the LLM request, so the advertisement does not need to delay the AI response. Gravity provides SDKs for Node.js and Python, along with a REST API for other environments.
AI platforms can also estimate their potential earnings based on monthly conversational traffic. For example, Gravity’s calculator projects $600,000 to $15 million per month for 100 million queries, using CPM assumptions ranging from $6 to $150. The midpoint estimate reaches $2.5 million per month at a $25 CPM.
Gravity also lets platforms control ad placement and relevance while keeping sponsored content native to the AI experience.
Frequently Asked Questions About Gravity AI
What problem does Gravity solve?
Gravity helps advertisers reach people while they actively research, compare, and evaluate products through AI.
How does Gravity target ads?
Gravity uses the context of an AI conversation to determine which advertisements fit the user’s query.
Can AI platforms monetize free users with Gravity?
Yes. AI platforms can add contextual advertising to user conversations and earn revenue from those interactions.
Does Gravity work with AI agents?
Yes. Gravity supports advertising across AI agents and agent workflows, including its developing agent-to-agent advertising system.
How does Gravity track conversions?
Gravity combines browser-based Pixel tracking with server-side CAPI measurement to connect advertising activity with conversions.
Can advertisers control which ads appear?
Yes. Advertisers can set a relevancy floor that determines the minimum contextual match required before an advertisement can run.
Can Gravity generate ad creative?
Yes. Gravity can generate advertising creative based on the context of an individual AI interaction.
What types of advertising does Gravity support?
Gravity combines intent-based advertising with discovery-based advertising, allowing brands to reach people during product research and decision-making.
What is agent-to-agent advertising?
Agent-to-agent advertising gives AI agents access to advertiser product information so they can consider products during automated research and purchasing workflows.
Can Gravity support AI-driven purchases?
Gravity is developing payment capabilities that could allow AI agents to complete purchases after users approve the transaction.