If you run a preschool or daycare, you already know competition is tough.
Parents are searching online for safe, trusted, and nearby options every day. They use very specific phrases when they search. They might type “best preschool near me” or “affordable daycare in [city],” not just “school.”
Your keywords must match their real search habits. Choosing the right keywords is a mix of research, strategy, and understanding what parents value most. They value safety, quality education, caring staff, and convenient location. Some keywords also have high CPC .
I have used different keyword research tools to compile these childcare and preschool SEO keywords lists. Each table contains a category-specific list of childcare SEO keywords along with search volume, CPC, and competition.
Preschool and Childcare SEO Keywords High-Volume Childcare Keywords Keyword Search Volume CPC (USD) Competition daycare 769,800 5.38 6 childcare 316,000 3.71 12 day care 256,500 4.80 6 gov childcare 27,300 1.16 2 childminder 27,100 1.52 24 montessori daycare 14,800 4.85 14 home daycare 12,900 2.40 17 infant daycare 12,100 7.14 20 childcare centre 11,900 6.40 16 daycare center 8,100 3.63 11 childcare services 7,100 2.75 9 childcare costs 6,600 2.29 21 nanny agency 6,600 3.75 51 day cares 6,600 5.98 12 daycare cost 5,400 3.32 28 montessori childcare 5,000 3.38 25 daycare assistance 4,900 3.15 21 daycare prices 4,700 2.08 31 daycare near 4,400 4.96 19 childcare agency 3,600 2.60 27
Long-Tail Childcare Keywords (“Near Me” Focus) Keyword Search Volume CPC (USD) Competition daycare near me 942,400 6.10 16 childcare near me 135,000 7.47 23 daycare centers near me 43,200 4.04 20 infant daycare near me 33,100 9.01 20 home daycare near me 27,100 3.90 23 best daycares near me 12,100 9.43 29 church daycare near me 9,900 3.60 15 infant care near me 8,800 5.72 22 part time daycare 8,100 3.71 10 24 hour daycare near me 8,100 3.79 15 daycare prices near me 8,100 3.69 41 drop in daycare 7,100 3.69 18 cheap daycare near me 6,900 3.98 33 montessori daycare near me 7,700 5.91 20 preschool daycare near me 4,700 6.25 18 daycares around me 4,700 6.18 16 average daycare cost 4,400 2.99 13 busy bees childcare 3,600 3.71 14 private daycare near me 3,500 5.07 20 weekend daycare near me 3,200 2.80 24
Broad Childcare Keywords Keyword Search Volume CPC (USD) Competition early childhood education 90,500 4.50 18 preschool 368,000 3.90 21 nursery school 110,000 3.60 19 kindergarten 246,000 2.95 17 preschool curriculum 12,800 2.80 16 preschool activities 33,200 1.95 14 daycare curriculum 9,700 3.20 20 preschool learning 14,900 2.50 15 montessori preschool 22,400 4.70 22 preschool programs 19,800 3.60 18 preschool education 16,400 3.10 17 child development center 13,700 4.20 21 preschool ideas 12,100 1.85 13 daycare program 11,900 2.95 15 preschool center 10,500 3.30 14 early years education 9,900 2.75 12 preschool school near me 9,100 5.10 23 toddler program 8,800 3.15 15 best preschool near me 8,600 6.00 25 early childhood center 8,400 4.05 20
Preschool and Daycare Service Keywords Keyword Search Volume CPC (USD) Competition full day preschool 8,000 4.20 18 half day preschool 7,800 3.50 16 bilingual preschool 7,600 5.30 20 preschool enrollment 7,400 4.80 17 daycare registration 7,200 4.10 15 affordable daycare 7,000 3.90 19 licensed daycare 6,800 4.25 21 preschool application 6,600 4.05 18 private preschool 6,400 5.70 23 accredited preschool 6,200 5.00 22 top rated preschool 6,000 6.20 25 daycare jobs near me 5,800 2.75 12 preschool jobs near me 5,600 2.80 13 childcare provider jobs 5,400 2.65 11 part time preschool 5,200 3.20 14 best preschool programs 5,000 4.90 21 montessori preschool jobs 4,800 2.95 15 preschool waiting list 4,600 3.60 17 preschool fees 4,400 2.85 16 preschool teacher jobs 4,200 2.50 13
Recommended Focus Keywords Keyword Search Volume CPC (USD) Competition daycare near me 942,400 6.10 16 childcare near me 135,000 7.47 23 infant daycare near me 33,100 9.01 20 preschool daycare near me 4,700 6.25 18 montessori daycare near me 7,700 5.91 20 daycare 769,800 5.38 6 childcare 316,000 3.71 12 daycare centers near me 43,200 4.04 20 daycare cost 5,400 3.32 28 daycare prices near me 8,100 3.69 41 part time daycare 8,100 3.71 10 cheap daycare near me 6,900 3.98 33 best daycares near me 12,100 9.43 29 daycare assistance 4,900 3.15 21 home daycare near me 27,100 3.90 23 childcare services 7,100 2.75 9 infant daycare 12,100 7.14 20 nanny agency 6,600 3.75 51 montessori childcare 5,000 3.38 25 early childhood education 90,500 4.50 18
Low-Competition Preschool SEO Keywords Keyword Search Volume CPC (USD) Competition creative preschool ideas 2,900 1.80 8 preschool sensory play 2,800 1.65 7 preschool field trips 2,700 1.95 9 preschool outdoor games 2,600 1.70 6 preschool nature activities 2,500 1.85 5 preschool snack ideas 2,400 1.50 8 preschool art activities 2,300 1.60 9 preschool story time 2,200 1.75 6 preschool holiday crafts 2,200 1.55 8 preschool garden projects 2,100 1.80 7 preschool theme weeks 2,000 1.65 5 preschool play kitchen 1,900 1.50 6 preschool literacy games 1,900 1.85 7 preschool counting games 1,800 1.60 5 preschool craft ideas 1,800 1.55 8 preschool animal activities 1,700 1.50 6 preschool circle time 1,600 1.70 5 preschool puzzle games 1,600 1.50 4 preschool drama activities 1,500 1.75 5 preschool building blocks 1,500 1.55 4
Low-Competition Daycare SEO Keywords Keyword Search Volume CPC (USD) Competition home based daycare tips 2,900 2.20 9 daycare enrollment form 2,800 2.50 8 infant nap schedule daycare 2,700 2.30 7 toddler meals daycare 2,600 2.10 6 daycare indoor activities 2,500 2.00 6 daycare outdoor play ideas 2,400 2.05 5 daycare safety checklist 2,300 2.40 7 daycare teacher training 2,200 2.35 8 daycare staff handbook 2,200 2.45 9 daycare health policy 2,100 2.15 6 daycare sign in sheet 2,000 2.05 5 daycare contract template 1,900 2.50 8 daycare emergency plan 1,900 2.25 6 daycare cleaning schedule 1,800 2.20 5 daycare nap time rules 1,800 2.10 5 daycare covid policy 1,700 2.15 6 daycare budget plan 1,600 2.35 7 daycare enrollment packet 1,600 2.50 8 daycare new parent packet 1,500 2.40 7 daycare newsletter ideas 1,500 2.05 5
Seasonal Preschool SEO Keywords Keyword Search Volume CPC (USD) Competition preschool summer program 6,500 3.20 10 preschool winter activities 2,900 1.85 6 preschool fall crafts 2,700 1.70 5 preschool spring activities 2,600 1.65 5 preschool summer camp 2,500 3.10 8 preschool christmas crafts 2,400 1.90 6 preschool halloween ideas 2,300 1.75 6 preschool thanksgiving crafts 2,200 1.85 5 preschool easter crafts 2,100 1.75 5 preschool valentine crafts 2,000 1.70 5 preschool new year crafts 1,900 1.65 4 preschool seasonal songs 1,900 1.55 4 preschool summer reading 1,800 1.80 5 preschool rainy day ideas 1,800 1.70 5 preschool snow day activities 1,700 1.65 4 preschool fall learning 1,600 1.55 4 preschool garden summer 1,600 1.60 4 preschool camp activities 1,500 3.00 8 preschool seasonal events 1,500 1.50 4 preschool holiday program 1,500 2.90 7
Localized Preschool and Daycare SEO Keywords Keyword Search Volume CPC (USD) Competition preschool near [city] 5,800 5.50 14 daycare near [city] 5,500 5.80 15 montessori near [city] 4,900 5.70 14 early learning center [city] 4,700 5.20 13 childcare near [city] 4,600 5.60 14 best preschool [city] 4,500 6.20 15 private preschool [city] 4,300 5.80 15 affordable daycare [city] 4,200 4.90 12 infant daycare [city] 4,100 6.00 14 preschool programs [city] 4,000 5.40 13 daycare center [city] 3,900 5.10 12 preschool admission [city] 3,800 5.00 11 preschool enrollment [city] 3,700 4.80 10 daycare jobs [city] 3,600 4.50 9 toddler daycare [city] 3,500 5.00 11 bilingual preschool [city] 3,400 5.60 12 nursery school near [city] 3,300 5.30 12 preschool teacher [city] 3,200 4.40 9 best daycare [city] 3,100 6.10 13 early childhood center [city] 3,000 4.90 11
Niche Preschool and Daycare Program Keywords Keyword Search Volume CPC (USD) Competition bilingual daycare 3,900 5.50 13 STEM preschool programs 3,800 4.80 12 music preschool classes 3,700 4.20 11 art preschool program 3,600 4.50 12 sports preschool activities 3,500 4.10 10 dance preschool classes 3,400 4.00 10 forest preschool 3,300 3.90 9 outdoor preschool program 3,200 4.30 10 nature-based daycare 3,100 4.50 9 montessori infant program 3,000 5.10 12 science preschool activities 2,900 4.00 8 faith-based daycare 2,800 3.90 8 cooperative preschool 2,700 3.80 7 play-based preschool 2,600 4.20 9 experiential preschool 2,500 4.10 8 project-based preschool 2,400 4.05 8 eco-friendly preschool 2,300 4.50 7 inclusive preschool program 2,200 4.00 7 gifted preschool program 2,100 4.80 8 toddler enrichment program 2,000 4.40 7
Enrollment & Admission Keywords For Childcare SEO Keyword Search Volume CPC (USD) Competition preschool enrollment process 2,900 4.80 12 daycare registration online 2,800 5.00 13 preschool admission form 2,700 4.70 11 daycare admission form 2,600 4.60 11 how to enroll in preschool 2,500 4.50 10 preschool registration near me 2,400 5.20 12 daycare application form 2,300 4.80 11 preschool open enrollment 2,200 4.50 9 daycare waitlist 2,100 4.30 8 preschool admission criteria 2,000 4.40 8 daycare enrollment packet 1,900 4.60 9 preschool interview questions 1,900 4.10 7 preschool age requirement 1,800 4.20 7 daycare age requirement 1,700 4.15 7 preschool starting age 1,600 4.30 7 daycare starting age 1,500 4.25 7 how to apply for daycare 1,500 4.50 8 preschool enrollment fee 1,400 4.80 9 daycare enrollment cost 1,400 4.90 9 preschool slots available 1,300 4.60 8
Curriculum & Education Keywords For Preschool SEO Keyword Search Volume CPC (USD) Competition preschool curriculum ideas 3,500 2.90 10 daycare curriculum guide 3,400 3.10 11 montessori preschool curriculum 3,300 3.50 12 preschool lesson plans 3,200 2.80 9 daycare daily schedule 3,100 3.00 9 preschool weekly schedule 3,000 2.95 9 early learning curriculum 2,900 3.40 10 preschool activity plan 2,800 2.70 8 thematic preschool units 2,700 2.60 7 preschool literacy curriculum 2,600 3.20 9 STEM preschool curriculum 2,500 3.50 10 art preschool curriculum 2,400 3.40 9 music preschool curriculum 2,300 3.30 8 play-based preschool curriculum 2,200 3.00 8 faith-based preschool curriculum 2,100 3.20 8 bilingual preschool curriculum 2,000 3.50 9 preschool phonics program 1,900 3.00 7 preschool math activities 1,800 2.80 7 daycare toddler curriculum 1,700 3.20 8 early years learning program 1,600 3.40 8
Cost & Pricing Keywords For Daycare SEO Keyword Search Volume CPC (USD) Competition preschool cost per month 4,800 3.70 12 daycare cost per week 4,700 3.80 12 average preschool tuition 4,600 3.50 11 average daycare rates 4,500 3.40 11 affordable preschool near me 4,400 4.90 13 affordable daycare near me 4,300 4.85 13 low cost preschool programs 4,200 4.60 12 daycare payment options 4,100 3.30 10 preschool tuition assistance 4,000 4.40 12 daycare financial aid 3,900 4.50 12 free preschool near me 3,800 4.70 12 subsidized daycare programs 3,700 4.60 12 government preschool funding 3,600 4.50 11 government daycare subsidies 3,500 4.60 11 preschool sliding scale fees 3,400 4.20 10 daycare discount programs 3,300 4.10 10 preschool payment plans 3,200 3.90 9 daycare scholarship programs 3,100 4.20 10 nonprofit preschool programs 3,000 4.00 9 church daycare tuition 2,900 4.10 9
Safety & Compliance Keywords For Childcare SEO Keyword Search Volume CPC (USD) Competition daycare safety checklist 2,900 2.40 9 preschool safety rules 2,800 2.30 8 daycare fire drill procedure 2,700 2.50 9 preschool emergency plan 2,600 2.45 8 daycare first aid training 2,500 2.80 9 preschool childproofing tips 2,400 2.20 7 daycare covid guidelines 2,300 2.60 9 preschool covid safety 2,200 2.55 9 daycare evacuation plan 2,100 2.45 8 preschool drop off policy 2,000 2.30 7 daycare pickup procedure 1,900 2.35 7 preschool visitor policy 1,900 2.20 6 daycare background check policy 1,800 2.50 8 preschool accident report form 1,700 2.45 7 daycare health and safety audit 1,600 2.70 8 preschool playground safety 1,600 2.25 6 daycare incident reporting 1,500 2.50 7 preschool hygiene policy 1,500 2.20 6 daycare child pickup authorization 1,400 2.40 7 preschool fire safety tips 1,400 2.35 6
Teacher & Staff Hiring Keywords For Preschool SEO Keyword Search Volume CPC (USD) Competition preschool teacher jobs near me 5,800 2.80 13 daycare teacher jobs near me 5,600 2.75 12 preschool assistant teacher jobs 5,400 2.65 11 daycare hiring near me 5,200 2.70 12 preschool substitute teacher jobs 5,000 2.60 10 daycare staff hiring 4,800 2.55 10 early childhood teacher jobs 4,600 2.85 11 montessori teacher jobs 4,400 2.90 12 preschool teaching assistant 4,200 2.50 9 daycare cook jobs 4,000 2.30 8 preschool bus driver jobs 3,800 2.40 8 daycare receptionist jobs 3,600 2.35 8 preschool hiring no experience 3,400 2.20 7 daycare training requirements 3,200 2.50 9 preschool background check 3,000 2.40 8 daycare teacher certification 2,800 2.60 9 preschool volunteer opportunities 2,600 2.20 7 daycare hiring bonuses 2,400 2.55 8 preschool continuing education 2,200 2.45 8 daycare CPR training 2,000 2.50 8
More SEO Keywords List Sorted by Niche
