The richest YouTubers in Malaysia are Alieff Irfan, Nigel Ng, and Alyssa Dezek, known for their entertaining and engaging content.
Malaysians spend an average of 5 hours and 6 minutes daily on their smartphones, with 39.8% of that time on entertainment apps like YouTube and TikTok, the most popular social media platforms.
As a result, many Malaysian YouTubers have turned their passions into lucrative careers, with some earning up to RM 155,000 monthly.
The authenticity of these influencers resonates with audiences, making their recommendations more trusted than traditional advertising.
Consequently, brands are increasingly leveraging influencer marketing, recognizing its power to drive engagement and sales in this vibrant digital landscape.
List of Top 12 Richest YouTubers in Malaysia
Alieff Irfan
Aliff Irfan is a popular Malaysian YouTube star known for his engaging short films and humorous parodies.
He began his YouTube journey in August 2016, initially posting random reaction videos before finding his niche in comedy.
Since focusing on relatable content in his native Kelantanese dialect, he has rapidly grown his channel, reaching over 5 million subscribers and 1.9 billion views.
Recently, he earned both the Silver and Gold Creator Awards for his achievements.
While his net worth is estimated around $7.15 million, some suggest it could be as high as $10.01 million due to his various income sources.
| Youtube Channel | Alieff Irfan |
| Monthly Earning from YouTube Ads | $40.3K – $120.8K approx. |
| Total Subscribers | 5.7 million approx. |
| Average Monthly Channel Views | 26 million views approx. |
| Total Views | 1.9 billion views approx. |
| Joined YouTube on | August 06, 2016 |
| Monthly uploads | 30 – 40 videos approx. |
Alyssa Dezek
Alyssa Dezek is a talented Malaysian actress, singer, and YouTuber, born on April 21, 2008.
She started her YouTube channel in 2012 and gained fame by sharing vlogs and cover songs from Malaysia and Indonesia.
At just 12 years old, she became the youngest internet celebrity to make it onto Malaysia’s YouTube Top 10 chart, boasting over 4.8 million subscribers.
Her most popular video, “Lagu Untuk Kamu,” has accumulated more than 240 million views, showcasing her impressive growth.
With an estimated net worth ranging from $295K to $1.77 million, Alyssa continues to capture the hearts of many through her music and engaging content.
| Youtube Channel | Alyssa Dezek |
| Monthly Earning from YouTube Ads | $89.2K – $2M approx. |
| Total Subscribers | 4.8 million approx. |
| Average Monthly Channel Views | 15 million views approx. |
| Total Views | 786 million views approx. |
| Joined YouTube on | November 04, 2012 |
| Monthly uploads | 1 – 2 videos approx. |
Nigel Ng
Nigel Ng is a Malaysian comedian and YouTube personality, best known for his comedic character Uncle Roger, who humorously critiques Asian cooking.
Born on March 15, 1991, in Kuala Lumpur, he initially pursued a career in engineering before shifting to comedy, making his TV debut in 2018.
Recently, he opened his first restaurant, “Fuiyoh! It’s Uncle Roger,” in Kuala Lumpur and set two Guinness World Records for gathering the most people dressed as Uncle Roger and for tossing fried rice.
With a growing online presence, he has amassed a significant following and is estimated to have a net worth of around $7.49 million, with some suggesting it could be as high as $10.48 million.
| Youtube Channel | mrnigelng |
| Monthly Earning from YouTube Ads | $66.7K – $200.2K approx. |
| Total Subscribers | 9.7 million approx. |
| Average Monthly Channel Views | 53 million views approx. |
| Total Views | 1.4 billion views approx. |
| Joined YouTube on | November 07, 2012 |
| Monthly uploads | 2 – 4 videos approx. |
Jordan Yeoh Fitness
Jordan Yeoh is a well-known social media personality and fitness model from Kuala Lumpur, Malaysia, born on August 2, 1987.
He began his fitness journey on Instagram in 2012, sharing lifestyle and fitness content that quickly gained popularity.
Over the years, he has built a strong following, with over 1.6 million followers on Instagram and 4.6 million likes on Facebook.
Jordan also created his own training program, Iron Mastery, to help others achieve their fitness goals.
His estimated net worth is around $376,770, with some experts believing it could be as high as $527,470, reflecting his success as a fitness influencer.
| Youtube Channel | Jordan Yeoh Fitness |
| Monthly Earning from YouTube Ads | $30.8K – $92.5K approx. |
| Total Subscribers | 4.4 million approx. |
| Average Monthly Channel Views | 16 million views approx. |
| Total Views | 401 million views approx. |
| Joined YouTube on | October 17, 2013 |
| Monthly uploads | 1 video approx. |
Astro Gempak
Gempak, previously known as Astro Gempak, is a popular Malay digital entertainment platform launched by Astro in June 2012.
It offers a variety of exclusive content, including videos, entertainment news, tips, and tutorials aimed primarily at the millennial Malay audience aged 18 to 34.
Initially featuring promotional clips from TV shows, Gempak has since expanded its offerings by integrating content from the Murai entertainment portal and publishing articles on the entertainment industry.
The platform also includes side features like Joke Zone, Greetings Muslims, and RojakDaily, catering to different interests within the audience.
With an estimated net worth of about $3.6 million, Gempak continues to grow as a leading source of digital entertainment in Malaysia.
| Youtube Channel | Astro Gempak |
| Monthly Earning from YouTube Ads | $38.1K – $114.3K approx. |
| Total Subscribers | 3.9 million approx. |
| Average Monthly Channel Views | 23 million views approx. |
| Total Views | 2.1 billion views approx. |
| Joined YouTube on | October 09, 2010 |
| Monthly uploads | 130 – 140 videos approx. |
Nur Amira Syahira
Nur Amira Syahira is a talented young drummer from Malaysia, born on April 25, 2003.
She gained popularity on YouTube by sharing drum covers of popular songs, showcasing her impressive skills with hits like “Winds of Change” by Scorpions and “Sweet Child of Mine” by Guns N’ Roses.
With over 2.9 million subscribers, her engaging performances have made her a beloved figure in the music community.
Nur Amira’s journey is supported by her family, who encouraged her passion for music from a young age.
While her net worth is not publicly detailed, her growing success indicates a bright future ahead in her musical career.
| Youtube Channel | Nur Amira Syahira |
| Monthly Earning from YouTube Ads | $4.3K – $12.8K approx. |
| Total Subscribers | 2.9 million approx. |
| Average Monthly Channel Views | 3.7 million views approx. |
| Total Views | 201 million views approx. |
| Joined YouTube on | June 19, 2011 |
| Monthly uploads | 3 – 4 videos approx. |
Mizanur Rahman Azhari
Mawlana Mizanur Rahman Azhari is a prominent Islamic scholar known for his teachings in Bangladesh, Malaysia and India’s West Bengal.
Born on January 26, 1990, he studied at Al-Azhar University in Egypt, where he earned high honors in Tafsir and Quranic Science.
Mizanur is dedicated to educating the younger generation about Islam and actively engages in preaching, gaining respect among educated youth despite some criticism.
According to sources like Wikipedia, Forbes, and Business Insider, his net worth is estimated to be around 5 to 10 crore Bangladeshi taka, equivalent to approximately 0.5 to 1 million US dollars, reflecting his success and influence in the community.
| Youtube Channel | Mizanur Rahman Azhari |
| Monthly Earning from YouTube Ads | $3.4K – $10.1K approx. |
| Total Subscribers | 2.8 million approx. |
| Average Monthly Channel Views | 2.1 million views approx. |
| Total Views | 95 million views approx. |
| Joined YouTube on | December 16, 2020 |
| Monthly uploads | 4 – 8 videos approx. |
Syahmi Sazli
Muhammad Syahmi Sazli is a talented Malaysian actor, director, writer, and internet celebrity, born on March 23, 1995.
He rose to fame with his first short video, “Baso Jate Pilih Rupo,” in 2017, and later directed his debut film, “Mael Totey The Movie,” which became a commercial hit in 2020.
Syahmi’s work has earned him recognition, including the Young Director Icon award from FINAS in 2021.
He also released a popular song called “Gewe Ku Ore Kelate,” showcasing his diverse talents.
With a net worth estimated at around $3.1 million USD, his influence and achievements highlight his growing success in the entertainment industry.
| Youtube Channel | Syahmi Sazli |
| Monthly Earning from YouTube Ads | $760.33 – $2.3K approx. |
| Total Subscribers | 2.7 million approx. |
| Average Monthly Channel Views | 483K views approx. |
| Total Views | 445 million views approx. |
| Joined YouTube on | May 12, 2013 |
| Monthly uploads | 1 – 2 videos approx. |
Ms Qiwiie
Ms Qiwiie is a popular 27-year-old Instagram influencer from Malaysia, born on April 3, 1997.
She gained fame for her engaging content about her experiences as a school teacher, sharing unique teaching styles and fun classroom activities with her 1.6 million followers.
After launching her Instagram account in July 2023, she quickly captured attention with a video featuring her students playing Wordle, setting a playful tone for her content.
Recently, she was recognized at the World Creator Festival in South Korea for her impact in the digital space, showcasing her growing influence.
With a net worth of approximately $2.39 million, Ms Qiwiie continues to inspire her audience while celebrating her Malaysian heritage.
| Youtube Channel | Ms Qiwiie |
| Monthly Earning from YouTube Ads | $155.5K – $466.5K approx. |
| Total Subscribers | 2.4 million approx. |
| Average Monthly Channel Views | 87 million views approx. |
| Total Views | 1 billion views approx. |
| Joined YouTube on | July 27, 2023 |
| Monthly uploads | 3 – 5 videos approx. |
Aqil Zulkiflee
Aqil Zulkiflee is a popular Malaysian social media influencer and YouTuber, born on January 19, 1996, in Melaka.
He is known for sharing engaging selfies and heartfelt family photos, which have attracted over 1.3 million followers on Instagram.
Aqil’s YouTube channel has also seen success, with his popular video “24 Jam dalam Swimming Pool” garnering more than 3.9 million views and contributing to his subscriber count of over 2 million.
Beyond social media, he showcases his entrepreneurial spirit by owning a corndog company in Malaysia.
With his growing influence, Aqil Zulkiflee’s net worth is estimated to be around $2.5 million, highlighting his success in both digital content and business.
| Youtube Channel | Aqil Zulkiflee |
| Monthly Earning from YouTube Ads | $39.2K – $117.5K approx. |
| Total Subscribers | 2.2 million approx. |
| Average Monthly Channel Views | 24 million views approx. |
| Total Views | 1 billion views approx. |
| Joined YouTube on | September 13, 2015 |
| Monthly uploads | 30 – 45 videos approx. |
Babyshima Entertainment
Nor Ashima Ramli, better known as Baby Shima, is a talented Malaysian pop singer and entertainer born on September 20, 1992.
She first gained recognition by winning the Berita Idola Bintang competition in 2010, which kickstarted her music career.
Transitioning into a YouTube star, Baby Shima has built a channel with over 1.8 million subscribers, where she shares vlogs, live performances, and other engaging content.
She has also showcased her acting skills in the TV3 telefilm “Ayam Ribut Syawal,” proving her versatility in the entertainment industry.
With a growing fan base and a net worth estimated at $1 million, Baby Shima continues to make her mark in both music and acting.
| Youtube Channel | Babyshima Entertainment |
| Monthly Earning from YouTube Ads | $749.9 – $2.2K approx. |
| Total Subscribers | 1.8 million approx. |
| Average Monthly Channel Views | 609K views approx. |
| Total Views | 348 million views approx. |
| Joined YouTube on | June 15, 2015 |
| Monthly uploads | 1 video approx. |
Ling BigYong
Ling Big Yong is a Malaysian YouTube star and filmmaker born on March 21, 1997, in Bintulu.
He gained fame by creating entertaining comedic skits that highlight Malaysian culture, quickly attracting over 1.5 million subscribers to his channel.
His videos often resonate with younger audiences, with popular uploads like “Students Fall in Love” garnering more than 3 million views.
Ling’s engaging storytelling and humor have solidified his place in the digital entertainment scene.
With a net worth estimated at $1.31 million, he continues to influence and connect with fans through his creative content.
| Youtube Channel | Ling BigYong |
| Monthly Earning from YouTube Ads | $2.8K – $8.5K approx. |
| Total Subscribers | 1.5 million approx. |
| Average Monthly Channel Views | 1.9 million views approx. |
| Total Views | 582 million views approx. |
| Joined YouTube on | January 18, 2009 |
| Monthly uploads | 2 – 4 videos approx. |
