Wondering how much a social media manager earns in San Francisco?
The average salary of a social media manager in San Francisco is more than $70,000 per annum.
A social media manager is a person who looks after maintaining the brand presence on all the social media platforms with the undisputed motive of enhancing brand awareness, visibility, return on investments, and ultimately conversions. If you are a newbie considering sky-rocketing your career graph with social media marketing, then you are at the right place.
In this article, we will learn what social media marketing is, which social media platforms are helpful for what type of marketing, how to frame guaranteed result-oriented social media marketing strategies, and how much a social media manager earns in San Francisco.
What is Social Media Marketing?
Social Media Marketing is a systematic and ongoing process of creating content for social media platforms in order to promote your products and services, build a community of your target audience, and drive quality traffic to your website. Social media marketing constantly evolves, with new features and platforms emerging regularly.
Related: Top Benefits of Social Media Marketing For Your Business
What Are The Various Social Media Platforms, And What Do They Work Best For?
There are numerous social media platforms available in the market, and each works best for a particular type of content and offerings. Here are a few social media platforms you can use to market your offerings effortlessly.
1- Facebook
Facebook is one of the most common and popular social media platforms. It has proved beneficial for B2C businesses and works best for brand awareness and advertising.
2- Tik Tok
Tik Tok is the best short-video streaming platform that gained popularity in 2020 and is growing at an unstoppable pace. It is one of the ideal platforms for community building along with a touch of entertainment. You can create short-form, visually creative, entertaining content that provokes brand awareness.
3- Instagram
The platform needs no introduction as it has taken the world by storm. When sharing aesthetic content, Instagram is the place to be. The platform also offers incredible eCommerce marketing tools. You can post high-quality videos, images, and user-generated content for effortless advertising and unintended brand recall. Instagram is quite popular amongst millennials.
Related: How To Gain More Instagram Followers For Your Business
4- Twitter
Twitter is also a micro-blogging style that allows you to create and post powerful brand copies within a restricted word limit. The idea behind marketing your offerings on Twitter is to leave an impact with fewer words. The platform works incredibly best for B2B sales. It best creates excellent public relations, community building, and customer servicing.
Related: How To Go Viral on Twitter?
5- LinkedIn
It wouldn’t be wrong to say that Linkedin is more like Facebook but in a more sober and professional form. It is perhaps the only social media platform whose audience is determined as it is working professionals trying to enhance their connections and build networks for better opportunities in the future. It works best for both B2B as well as B2C businesses. Linkedin is ideal for building B2B relationships, social selling, and business development.
Related: Best Social Media Jobs For Teens
How To Frame Guaranteed Result-Oriented Social Media Marketing Strategies?
Here are some steps in which you can build social media strategies that will effortlessly help you achieve your brand’s online goals.
- Research well about your audience and their buyer personas.
- Identify the social media platforms that work the best for your brand.
- Determine your most crucial metrics and KPIs.
- Know your competitors well.
- Create unique, quality, and engaging content.
- Schedule your posts as per the post timings on various platforms
How Much Does a Social Media Manager Earn in San Francisco?
On average, a social media manager in San Francisco makes $78,716 per annum. However, it is essential to note that the salary of a social media manager will solely depend on his caliber, total experience, and previous recommendations.
Related: Social Media Manager Salary Across The Globe
Conclusion
After the outbreak of the covid-19 virus, the online marketing industry has noticed a revolutionary change. It is expected to grow even further in the future, offering you an opportunity to kick-start a career in the ever-evolving social media marketing industry.