Finding an SEO package is challenging because every SEO company claims their SEO plan to be the best. However, you need to understand the tasks that are contained in the package before you select a plan. In this article, I am going to discuss various SEO packages with included activities and pricing details.
Usually, SEO plans depend on a few factors like the number of keywords you want to rank, your expectation towards results, website status (new or established), and last but not the least, the competition in your business niche.
SEO Package Pricing in India
Most SEO companies offer basic SEO packages starting with Rs. 15,000/- per month and advanced SEO packages starting with Rs. 30,000/- per month or more (including organic social media optimization).
Related: What is the Future of SEO in India?
Further, companies create different SEO packages in which they include all the above categories.
Related: Salary of SEO Professionals in India
Here are the SEO packages that companies divide according to the keywords and other work activities:
1- Bronze
Bronze SEO package is the standard package provided by companies to their clients. It is best for small businesses and startups who are just starting out in the digital world. In this SEO package, the company provides you with up to 15 keywords optimization. Also, you can expect up to 1 blog per month for your website and other content for Off-Page SEO activities. In this plan, you will not get any infographics and PR content.
Related: Best SEO Companies in Mumbai
Bronze SEO package costing starts from Rs. 15,000/- per month.
2- Silver
Silver SEO package is best for growing startups who are looking for organic search growth in search engines like Google and Bing. In this plan, the company can optimize your website for up to 30 keywords with up to 2 website blogs per month and other content for blog submissions, Q/A, infographics, and guest posting.
Related: Best SEO Companies in Kolkata
Related: How to Start a Career in SEO in India
Silver SEO package costing starts from Rs. 25,000/- per month
3- Gold
Gold SEO package is specially created for established businesses. This plan is best for any business that already has customers and generating revenue but looking to promote its products or service using an online medium. In the Gold SEO package, companies offer up to 50 keywords optimization. Also, you can expect up to 4 website blogs and other content for the press release, infographics, forums, web 2.0, and documents (PPT/PDF).
Related: Best SEO Companies In Ahmedabad
Gold SEO package costing starts from Rs. 40,000/- per month
4- Premium
Premium SEO package is built for big agencies or organizations that have lots of products or services to promote. In this plan, the company optimises the website for up to 70 keywords with up to 8 website blogs per month. Also, you will receive other content related to Off-Page SEO like classifieds and bookmarking. In the Premium plan, you also get the “YouTube or Video SEO” where they optimize your videos.
Related: Best SEO Companies In Chennai
Premium SEO package costing starts from Rs. 60,000/- per month
What Are The Activities Involved In SEO Packages
Generally, companies offer different activities according to various packages. The highest plan you choose means the highest number of activities involved. Here is the list of SEO activities:
Keywords Optimization
Here, the company decides the number of keywords they will target to optimize your website. The number of keywords depends upon the SEO package you choose. For example, if you choose a standard plan then you can expect 15 to 20 keywords optimization.
Related: SEO Keyword Research Guide
Initial Review & Analysis
In this part, SEO professionals review and analyze your website for the first time. The following activities are undertaken:
- Site Analysis
- Google Penalty Checking
- Competitors Analysis
- Broken Link Checking
- Keywords Research & Analysis
- Current Ranking Analysis
- Duplicate Content
Related: Best SEO Keyword Research Tools
On-Page SEO Optimization
In On-Page SEO optimization, SEO experts optimise your website internally to achieve good rankings. The following activities are performed under on-page optimization:
Related: What is SEO? Complete Guide to Learn SEO
- Header Tags Optimization
- Internal Link Structure optimization
- Content Canonicalization
- XML Sitemap and Robots.txt Creation
- Setting Up Google Analytics and Webmasters
- Website Speed Optimization
- Meta Title & Description Tags Optimization
- Hyperlinks and Image Alt Tags Optimization
- Schema Data Markup Optimization
Related: Best Ways To Increase Site Speed
Content Marketing
In this process, SEO experts optimize your existing content and also create new blogs or articles for your website. Agencies create various types of content for your website and other needs like blog writing, article writing, and for Off-Page SEO needs like classified, bookmarking, and guest posting writing.
Related: B2B Content Marketing Ideas
Off-Page SEO Optimization
In Off-Page SEO, experts generate tons of quality links using various link building strategies like:
Related: Use These 4 Techniques To Build Links
- Guest Posting
- Web 2.0
- Image/Infographics Submissions
- Classified Ads
- Social Bookmarking
- Blog Submissions
- Article Submissions
- Local Listings
- Company Profile Creation
- Document Sharing (PPT/PDF)
- Press Release Submissions
- Blog Commenting
- Q/A Submissions
- Forum Submissions
Related: Business Guest Posting Sites Accepting Contributors
YouTube SEO
Apart from website SEO, some agencies also offer YouTube SEO in which they optimize your YouTube Videos for higher rankings and to drive traffic to your website. Here are the activities involved In YouTube SEO:
- YouTube channel creation
- YouTube keywords research
- YouTube channel analysis
- Video Title and Description Tags Optimization
Related: Tools to Perfect Your YouTube SEO
SEO Reports
After executing the recommendations, SEO analysts send SEO reports daily, weekly, and monthly according to your chosen SEO plan. These reports include:
- Keywords Rankings Report
- SEO Updation Reports,
- YouTube SEO Reports
- Backlinks Report
- Google Analytics and Search Console Report.
Related: Best SEO Competitor Analysis Tools
Apart from the above activities, agencies also provide great customer support to the clients via a medium like an email, phone, and chat.
Conclusion
For every business, acquiring new clients is very important as these clients are the ones who give them revenue. For promotion, companies can use various methods like Search Engine Marketing (PPC), Social Media Marketing (Social Ads), or Email Marketing. But all of these channels required some investments like creating PPC ads or Facebook ads. But usually, startups don’t have any investments initially.
Here, SEO can help these businesses because it doesn’t require any additional investment like ads. Also, the results you get using SEO are very targeted with quality. If you are going to hire an SEO agency, then the above guide can help you with the best SEO packages cost in India according to your needs, business and budget.
