SEO rankings are crucial insights for you as they show you the progress of your work in the search results on the search engines like Google and Bing.
If you visit the internet often and keep track of your website’s rankings manually, you’ve probably observed how difficult it is to find your site’s rankings for specific regions or countries.
In this case, we can still check the keyword rankings in specific cities or locations using VPN services that allow us to access any location in the world.
In this guide, learn how to use VPN software to track website rankings manually.
What Is a VPN?
VPN stands for Virtual Private Network. Having a VPN on your system ensures that your connection is secure while you’re exploring the internet. It makes your browsing anonymous and hides your IP (Internet Protocol) address so that the ISP (Internet Service Provider) you use can’t track your online activity.
Here are some features of VPN:
- Masks or hides your network IP address.
- Keeps your system secure while using public networks.
- Makes browsing private and secure.
- Let’s users access restricted and additional internet content.
- Ensures that your activity is not tracked by our ISP.
Many people all over the world utilize VPNs to access restricted sites on the web or protect their online activities when streaming. These are some of the most common uses of VPNs, but apart from this, a VPN can also help in SEO by tracking keyword rankings.
Why is Rank Tracking Important in SEO?
Rank tracking is vital to ensure that your SEO efforts pay off. It helps you track yours as well as your competitor rank progress and offers you a greater understanding of ways to improve your ranking in global or local search results on search engines like Google, Bing, and Yahoo.
By tracking organic site rankings, you can measure your SEO campaign success. You can easily share reports with your clients and keep them updated on the SEO campaign progress.
Related: Which Is The Best VPN For SEO?
Why Should You Use a VPN For Manual Rank Tracking
As an SEO expert or a webmaster, check your website rankings in different locations manually can be challenging and time-consuming.
Moreover, since Google tracks your IP address and displays different search results based on your location, accurate rankings can only be tracked using a VPN or an SEO rank tracking software.
Using a VPN for rank tracking is vital for two main reasons:
- If you have a global SEO strategy and are targeting different locations worldwide, a VPN can assist in tracking accurate rankings on each of your target locations.
- Using one of the best VPN services like ZoogVPN can also help you in tracking your competitor’s rank position across different locations. Proper competitor rank tracking can help you revamp your existing SEO strategy.
Related: Best SEO Keyword Rank Checker Tools
How To Use VPN For SEO Rank Tracking?
There are several good VPNs that you can use to perform your SEO rank tracking.
You can use any of the VPNs available on the market.
The best way to find a VPN for rank tracking is to search for a VPN in the Chrome web store.
After you have installed the VPN of your choice on your Chrome web browser, it’s time to track rankings.
Now, click on the VPN bar shown on your Chrome and select a location of your choice.
You will see an option like the one below. You can select any location of your choice as provided by the VPN provider.
Now, open Google.com (change the google URL as per your country). Here, I am using the United States as the VPN location.
Now, enter the keyword that you wish to track.
For example, here I am tracking the ranking of “Pinterest board names” in the US. After clicking on the search, you will get the search result containing the top 10 websites.
Easy? Isn’t it?
Using a VPN to track rankings manually helps you measure your SEO success easily.
Conclusion
A VPN has many benefits when it comes to SEO rank tracking. SERP tracking is one of the top advantages of using a VPN. It helps you to track your keyword rankings accurately.
