PPC Stands for Pay Per Click, which is an advertisement model requiring the advertiser to pay a certain sum of money every time a user clicks on an ad. There are several ways to optimize your PPC campaign so that it enables you to improve the quality of your ad and save money. The below infographic discusses the ways you can enhance your PPC campaign to generate more conversions.
Also See:-
Adword Quality Score
How to Calculate CTR
Basics of Google Adwords
QSR
List of free seo tools
How do search engines work
