Divorce law covers sensitive legal issues involving family law, child custody, alimony, and financial and family interests. Clients search for help with no fault divorce, child support, and legal representation from matrimonial lawyers who understand both emotional and financial consequences.
In this post, I will share the best keywords for divorce lawyers, grouped by categories such as family law, child custody, and alimony. The keyword list for family and child support attorneys reflect what people search when dealing with legal issues tied to financial and family interests, helping matrimonial lawyers attract clients who need trusted support.
Transactional & High-Intent Keywords For Divorce Lawyers
These keywords indicate strong purchase intent and are crucial for attracting clients ready to hire a divorce lawyer.
Keyword Monthly Searches Competition Level divorce lawyer 40,500 High divorce lawyer near me 27,100 High family law attorney 40,500 High family law attorney near me 22,200 High child custody lawyer 14,800 Medium child custody lawyers near me 12,100 Medium family lawyer 14,800 High family lawyer near me 14,800 High family law attorneys near me 14,800 High family attorney near me 9,900 High
Local Keywords For Divorce Attorneys
These keywords are location-specific and help in targeting clients searching for services in their vicinity.
Keyword Monthly Searches Competition Level divorce lawyers near me 60,500 High family lawyer near me 22,200 High divorce attorney near me 33,100 High family law attorney near me 27,100 High child custody lawyers near me 6,600 Medium custody lawyers near me 6,600 Medium family law solicitors near me 2,900 Medium cheap divorce lawyers near me 1,900 High pro bono divorce lawyers near me 880 High best divorce lawyers near me 2,900 Medium
Informational Keywords For Matrimonial Lawyers
These keywords are used by individuals seeking information and may indicate early stages of the decision-making process.
Keyword Monthly Searches Competition Level divorce without a lawyer 1,600 Medium family law advice 600 Medium free family law advice 600 Medium legal aid family law 400 Medium family law mediation 590 Medium collaborative divorce 2500 Medium adoption lawyer 2400 Medium alimony lawyer 1600 Medium separation lawyer 1300 Medium prenuptial agreement lawyer 1000 Medium
Niche & Long-Tail SEO Keywords For Divorce and Family Lawyers
These keywords are more specific and can attract clients with particular needs, often with lower competition.
Keyword Monthly Searches Competition Level divorce lawyer for men 2,400 High divorce lawyer for women 880 High custody attorney near me 2,400 Medium best child custody lawyer 590 Medium affordable divorce lawyers 880 High pro bono divorce lawyers 1,900 High family court attorney 1,300 Medium family law firm 1,900 Medium family law lawyers near me 2,900 Medium mediation lawyer 1,600 Medium
Child Custody & Support SEO Keywords
Keyword Monthly Searches Competition Level child custody lawyer 14,800 Medium child custody lawyers near me 6,600 Medium custody attorney 4,400 Low child support lawyer 14,800 Medium child support lawyers near me 3,600 Medium best child custody lawyers near me 1,300 Medium child custody attorney near me 2,400 Medium lawyers for child custody 8,100 Medium
Alimony & Spousal Support Keywords
Keyword Monthly Searches Competition Level alimony lawyer 1,600 Medium alimony attorney 1,300 Medium spousal support lawyer 1,000 Medium spousal support attorney 880 Medium
Divorce for Specific Demographics SEO Keywords List
Keyword Monthly Searches Competition Level divorce lawyer for men 2,400 High divorce attorney for men 1,600 Medium divorce lawyer for women 880 High divorce attorney for women 590 Medium
Affordable & Pro Bono Services Divorce Lawyer Keywords
Keyword Monthly Searches Competition Level affordable divorce lawyers 880 High cheap divorce lawyers 3,600 High pro bono divorce lawyers 1,900 High cheap divorce lawyers near me 1,900 High pro bono divorce lawyers near me 880 High
Legal Process & Mediation Keywords List For Divorce Attorneys
Keyword Monthly Searches Competition Level divorce without a lawyer 1,600 Medium family law mediation 590 Medium mediation lawyer 1,600 Low collaborative divorce 2,500 Medium
Contested Divorce Keywords
Keyword Monthly Searches Competition contested divorce lawyer 1,000 High contested divorce process 800 Medium grounds for contested divorce 700 Medium contested divorce procedure 500 Medium contested divorce attorney 400 Medium
Mutual Consent Divorce Keywords
Keyword Monthly Searches Competition mutual consent divorce lawyer 1,200 High mutual divorce process 1,000 Medium mutual divorce agreement 900 Medium mutual divorce procedure 800 Medium mutual divorce attorney 700 Medium
Divorce under Different Acts Keywords
Keyword Monthly Searches Competition divorce under Hindu Marriage Act 1,500 High divorce under Special Marriage Act 1,200 Medium Muslim divorce law 1,000 Medium Christian divorce procedure 900 Medium Parsi Marriage and Divorce Act 800 Medium
Grounds for Divorce Keywords
Keyword Monthly Searches Competition adultery as ground for divorce 1,100 High cruelty ground for divorce 1,000 High desertion divorce 900 Medium mental illness divorce 800 Medium irretrievable breakdown of marriage 700 Medium
Remarriage SEO Keywords List
Keyword Monthly Searches Competition remarriage after divorce 1,000 Medium legal remarriage after divorce 900 Medium remarriage laws 800 Medium second marriage after divorce 700 Medium remarriage rights 600 Medium
Maintenance & Alimony SEO Keywords
Keyword Monthly Searches Competition alimony after divorce 1,300 High maintenance for wife 1,200 High child maintenance after divorce 1,100 Medium alimony calculation 1,000 Medium interim maintenance 900 Medium
How to Choose The Best SEO Keywords For Divorce Lawyers
1. Know Your Audience
Identify your ideal client: Are they seeking child custody support, alimony, or affordable divorce solutions?
Understand their emotional and legal concerns.
2. Use Keyword Research Tools
Tools to try:
Google Keyword Planner
Ahrefs
SEMrush
Ubersuggest
Look for:
Monthly search volume
Keyword difficulty/competition
CPC (Cost per Click) as a sign of commercial relevance
3. Include Local Keywords
Local SEO is essential. Examples:
“Top divorce lawyer in [City]”
“Family law expert near [ZIP Code]”
4. Mix Short and Long Keywords
Short : “divorce lawyer” – high traffic, high competition
Long : “low-cost custody lawyer in Miami” – lower traffic, more specific, easier to rank
5. Check Out Competitors
Research other law firms:
What keywords are on their homepage and blog?
What’s in their page titles and meta descriptions?
6. Pick Based on Business Value
Choose keywords that:
Match your services
Connect with client needs
Can realistically bring in leads based on your current online visibility