Google has updated the Penguin once again but this time it took around 12 months for Google to refresh this webspam update.
Google has earlier told that refreshing Penguin is not an easy task so we might expect a little delay in penguin refreshes as compared to its companion Panda which keeps on updating often. Panda loves to get refreshed soon, isn’t it?
So folks, check your rankings once again and see whether your rankings are stable? If not, then make sure to get your natural backlink protection shield up. Penguin loves natural backlinks, zero spam backlinks and authoritative high trusted seed backlinks. On the other hand, it hates FFA backlinks, spammy backlinks and low quality unnatural backlinks. Which side are you on?
If you haven’t really done your complete backlink analysis yet then it’s time for you to do so. Remember to follow the Google’s link building guidelines to keep your website safe from the after affects of the Penguin update.
Also See:
