• You can design and use newsletter templates containing photos, brand logos and custom graphics.
• Assign automated responses to subscribers on your mailing list.
• Use web forms to import and create mailing lists for your followers and subscribers.
Now, here is a comparative analysis to help you find the better of the two-
MailChimp
To start off with let us take a closer look at the main features of MailChimp.
1. Manage your subscriber profiles– This is a free mailing service which allows you to create a profile for each and every subscriber in your list; you can keep a tab on their interactions with your campaigns and newsletters.
2. Use templates for newsletters- MailChimp offers pre-made newsletter templates that are suitable for your campaign. Have fun with the drag and drop template builder, if you’d want to design a custom template.
3. OS support- MailChimp has evolved to become compatible with iOS as well as all latest Android OSx. There are one touch apps which let you control your mail list through MailChimp.
4. Free services- With MailChimp you can manage up to 12000 emails to 2000 subscribers for free after which you can take up a $25 per month plan which lets you manage from 1501 to 2000 subscribers only.
GetResponse
Here’s the long and short of the deal you get with GetResponse–
1. Pre-made templates- Include graphic designs, brand logos, campaign pics and much more to your auto-generated newsletters. GetResponse has taken the extra step to make your mails mobile phone friendly for all your subscribers, by offering responsive templates.
2. 24×7 live Support- Responsive support is something absolutely mandatory for any mailing service. You can get support and answers to your queries during any time of the day. This is something that keeps GetResponse a few steps ahead of MailChimp.
3. An easy, friendly interface- You can trust GetResponse’s interface for operational ease with functional appeal. The UI design is actually much more user centric as compared to MailChimp’s.
4. The all-in-one template catalog – GetResponse proves to be a differentiator for design savvy web businesses, primarily because of its awesome range of forms, landing pages, and mailers. Choose from 500+ forms, 100+ landing pages, and dozens of design elements such as shake boxes, exit pop ups, and list builder apps – all designed to solve business problems for your web based enterprise.
5. Pricing and trial versions- With GetResponse you avail premium service at a minimum price. So although MailChimp is a free service (up to 2000 subscribers), GetResponse stands ahead of it because of the quality of its newsletters, scheduled email updates, UI and responsive newsletter designs. In addition to all these services you also get a free 30-day trial period beyond which you can keep enjoying their services for $25 a month for managing about 2500 subscribers, whereas a $25 plan for MailChimp allows you to manage only about 2000 subscribers. And in a competitive market, 500 subscribers can stand between you and your success.
So What’s The Verdict?
By virtue of the smarter UI, variety in the catalog of mobile-ready newsletter designs and the $25 per month plan, GetResponse distinctly edges past MailChip. Do not forget the amazing knowledge base that GetResponse has to offer for all the new email marketers out there. Plus, GetResponse is all about building intelligence into email marketing, driving a continual improvement based approach towards meeting business communication goals. GetResponse has some really interesting and informative tutorials helping you manage your own mailing list and much more. If you are looking to make your subscriber base grow, trust GetResponse’s premium plan for seamless email management.
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