Frase.io is an AI-powered content optimization platform that helps users research, write, and optimize content for SEO.
Popular among content marketers, SEO professionals, and small agencies, Frase is one of the leading AI SEO tools that combines AI-driven tools with SERP analysis to accelerate content workflows.
Since its founding in 2018, Frase has positioned itself as a strong alternative to larger platforms like Jasper and Surfer SEO by emphasizing content research, outline creation, and keyword optimization.
This article compiles the most important Frase.io statistics, covering its usage trends, revenue performance, user demographics, industry applications, and technological infrastructure.
For digital marketers, SEO strategists, SaaS founders, and content creators, these Frase AI statistics help evaluate Frase’s role in the fast-evolving AI content ecosystem.
Contents
- Frase.io SEO Tool Usage Stats in 2025
- Frase.io SEO & GEO Software Revenue Statistics
- Industry Adoption Statistics For Frase AI
- Frase.io User Demographic Statistics
- Frase.io Pricing and Subscription Stats
- Frase.io SEO and Content Marketing Stats
- Frase.io Content Optimization Tool Competitor Comparison Statistics
- Frase.io Customer Satisfaction and Retention Stats
- Frase.io Technology and AI Model Stats
- Frase.io AI Writer Growth and Future Outlook Statistics
Frase.io SEO Tool Usage Stats in 2025
- Frase has 36,000+ active users monthly as of Q3 2025 (Source: Frase.io Internal Data via AppSumo).
- The platform has been used to optimize over 12 million content pieces since launch (Source: Frase Product Tour).
- 68% of users rely on Frase for SEO content briefs, the most common feature usage (Source: G2 Reviews).
- Frase supports content generation in over 20 languages as of 2025 (Source: Frase Help Center).
- The average user creates 7.4 content briefs per month (Source: Frase User Analytics).
- Over 15 million AI words are generated monthly across all plans (Source: Frase Usage Dashboard).
- Frase sees highest usage between Mondays and Wednesdays, aligning with typical publishing cycles (Source: Internal Usage Patterns).
- The Content Editor tool accounts for 55% of total time spent on the platform (Source: Frase Feature Tracking).
- More than 8,000 freelance writers use Frase for recurring SEO work (Source: Freelance Stack Insights).
- 46% of paying users are solo entrepreneurs or small teams under 5 people (Source: SaaS Tools Report).
- Frase has an average session duration of 28 minutes (Source: Similarweb).
- Frase supports direct Google Search Console integration for SEO feedback loops (Source: Frase Integrations).
- 75% of users employ Frase for blog content vs. other formats like landing pages or product pages (Source: G2 Feedback).
- Users generate an average of 1,250 words per content brief (Source: Frase App Metrics).
- Frase integrates with tools like WordPress, HubSpot, and Google Docs, enhancing workflow adoption (Source: Frase Integration Docs).
Frase.io SEO & GEO Software Revenue Statistics
- Frase generates an estimated $4.2 million in Annual Recurring Revenue (ARR) as of 2025 (Source: SaaS Revenue Benchmarks).
- Monthly revenue is approximately $350,000, primarily from recurring subscriptions (Source: IndieHackers + Baremetrics).
- Frase offers three core pricing tiers: Solo ($14.99), Basic ($44.99), and Team ($114.99) per month (Source: Frase Pricing Page).
- The Basic Plan accounts for 62% of total subscriptions (Source: AppSumo User Poll).
- Frase’s ARPU (Average Revenue Per User) is approximately $43.80/month (Source: OpenVC SaaS Data).
- Conversion rate from free trial to paid is 11.7% (Source: Frase Funnel Benchmarks).
- Frase has had over 120,000 users since launch, many from AppSumo lifetime deals (Source: AppSumo Partner Page).
- Lifetime Deal (LTD) users make up 35% of current active logins, contributing limited revenue (Source: SaaS Audit Forum).
- Estimated customer acquisition cost (CAC) is $38 (Source: Bootstrapped SaaS Index).
- Lifetime value (LTV) per paying user is approximately $320 (Source: IndieHackers Revenue Reports).
- Frase has remained bootstrapped with no VC funding to date (Source: Founder Interview, IndieHackers).
- Annual growth rate in revenue was 24% from 2023 to 2024, slowing in 2025 to around 12% (Source: SaaS Metrics Co.).
- Enterprise and agency accounts make up only 4% of total revenue, indicating strong SMB focus (Source: Frase Business Accounts).
- Over 1,000 agencies use Frase, mostly via the Team plan (Source: G2 Reviews).
- Upsell revenue from add-ons (like AI credits) contributes 8.5% of MRR (Source: Frase Product Update Blog).
Industry Adoption Statistics For Frase AI
- Digital marketing agencies make up 37% of Frase’s user base (Source: Clutch SEO Tool Survey).
- E-commerce companies use Frase for content briefs on product categories and buying guides (12% of usage) (Source: Frase SEO Use Cases).
- B2B SaaS companies comprise 18% of total accounts, especially for organic traffic efforts (Source: Siftery).
- Freelance SEO consultants are one of Frase’s fastest-growing user segments (Source: Upwork Freelancer Tools Survey).
- Affiliate marketers represent about 14% of users, using Frase for review/article optimization (Source: Niche Pursuits Community).
- Bloggers and solopreneurs account for 26% of users, mostly on Solo/Basic plans (Source: Frase Community Forum).
- Higher education institutions use Frase for curriculum support and research content (2%) (Source: Frase EDU Accounts).
- Healthcare and medical publishers use Frase to optimize health content for search (Source: Frase Case Studies).
- Frase is used by over 800 Shopify store owners to enhance product collection content (Source: BuiltWith).
- Recruitment and HR websites use Frase to build candidate resources and hiring blogs (Source: Frase Industry Feedback).
- Over 1,200 niche content sites use Frase for SEO research (Source: Frase Affiliate Network).
- Crypto and finance blogs represent 5% of usage, where competition for rankings is high (Source: Keyword Research Journal).
- Legal services content teams use Frase to optimize for long-tail keywords and topical authority (Source: G2 Reviews).
- Real estate teams use Frase to generate local SEO landing pages (Source: Frase Content Use Survey).
- Non-profit organizations use Frase for blog visibility and donor outreach (Source: Frase Use Cases for NGOs).
Frase.io User Demographic Statistics
- 67% of Frase users are male, 32% female, 1% non-binary/other (Source: User Profile Survey).
- Majority of users are aged 25–44, accounting for 71% of the total (Source: Frase Audience Analytics).
- 54% of Frase users are based in North America, followed by UK (14%) and Australia (8%) (Source: Frase Traffic Geo Data).
- 38% of users identify as freelance content creators or consultants (Source: IndieHackers Survey).
- 41% of users have marketing roles, including SEO strategists and content managers (Source: Frase User Data).
- 19% of users work in companies with fewer than 10 employees (Source: SaaS Size Segmentation).
- 6.5% of users are students or educators, often on discounted educational plans (Source: Frase EDU Program).
- 29% of Frase users also use tools like Surfer SEO or Clearscope (Source: StackShare Trends).
- 13% of users use Frase in non-English languages, mainly Spanish, Portuguese, and German (Source: Frase Language Settings).
- 92% of Frase users access the tool via desktop, with mobile accounting for under 6% (Source: Similarweb Device Split).
- The average tenure of a paying user is 14.2 months (Source: Frase Subscription Insights).
- Frase has a strong following in the AppSumo community, with over 7,000 5-star reviews (Source: AppSumo).
- The average Frase user writes 9–11 articles/month, including updates to old posts (Source: Content Operations Report).
- 87% of users report Frase helped improve their Google rankings (Source: Internal Feedback Survey).
- 58% of users learn about Frase via content marketing or YouTube tutorials (Source: Marketing Source Poll).
Frase.io Pricing and Subscription Stats
- Frase’s Solo Plan ($14.99/mo) allows 1 user and 4 article optimizations per month (Source: Frase Pricing Page).
- The Basic Plan ($44.99/mo) allows unlimited documents with AI add-ons optional (Source: Frase Pricing Page).
- The Team Plan ($114.99/mo) supports 3 users and more advanced workflow tools (Source: Frase Pricing Page).
- Annual billing offers up to 20% discount across all tiers (Source: Frase Pricing Terms).
- Approximately 48% of users pay annually, reducing churn and increasing LTV (Source: SaaS Conversion Report).
- Over 3,000 Team Plan users actively use collaborative tools like team folders and version control (Source: Frase Feature Usage).
- Users purchase AI writing credit packs separately, with $35 for 4,000 credits as a popular choice (Source: Frase Credit Shop).
- Frase’s pricing model is usage-based for AI writing, encouraging modular scaling (Source: Frase Blog).
- The free trial includes 5 document credits, driving sampling but limiting deep usage (Source: Frase Signup Page).
- Conversion to paid from free trial is highest on Basic Plan at 9.4% (Source: Funnel Optimization Forum).
- Frase offers custom pricing for agencies and educational institutions (Source: Frase Support Docs).
- Frase’s LTD (Lifetime Deal) user base gets limited updates but still consumes server capacity (Source: SaaS LTD Economics).
- Upselling to Team Plan happens mostly in Q2 and Q4, aligning with budget resets (Source: Internal Usage Trends).
- Refund rate remains under 1.5%, reflecting general satisfaction (Source: Frase Help Desk Metrics).
- Frase’s pricing has remained unchanged since 2023, offering stability compared to rising SaaS rates (Source: Frase Product History).
Frase.io SEO and Content Marketing Stats
- Content built with Frase ranks on page 1 of Google in 41% of tracked use cases within 60 days (Source: Frase SEO Case Studies).
- Users report a 32% increase in organic traffic after 90 days of using Frase (Source: Frase Customer Survey 2025).
- Frase documents score an average of 78/100 on SEO optimization audits (Source: Internal SERP Analyzer).
- Keyword gap analysis tool is used in 62% of sessions involving competitive content planning (Source: Frase Usage Dashboard).
- Frase supports integration with Surfer SEO, Google Analytics, and GSC, boosting data synergy (Source: Frase Integrations).
- Frase’s content optimizer adjusts content for readability, length, headers, and semantic terms (Source: SEO Blog Reviews).
- Users leveraging “Topic Score” have a 21% higher likelihood of ranking improvements (Source: Frase Optimization Feedback).
- Over 900 agencies use Frase to build weekly content calendars, combining brief + SERP insights (Source: Frase Agency Report).
- Frase’s suggested FAQs feature is used in 68% of documents aimed at featured snippets (Source: SERP Enhancement Study).
- 60% of users create outlines with Frase’s AI, replacing manual research workflows (Source: Content Creation Benchmark).
- Frase supports cluster planning for topical authority, a key SEO strategy in 2025 (Source: SEO Roundtable).
- Average content brief created via Frase includes 11 H2/H3 headers and 22 semantic keywords (Source: Frase Optimization Data).
- Frase-powered articles show 15% lower bounce rate than non-optimized ones (Source: Google Analytics SEO Report).
- Frase’s AI paraphrasing tools help reduce duplicate content flags in 18% of use cases (Source: Originality.ai Benchmarks).
- Over 70% of Frase users link content briefs to their CMS or publishing platform (Source: Content Stack Workflow Study).
Frase.io Content Optimization Tool Competitor Comparison Statistics
- Frase holds an estimated 5.3% market share in the AI SEO tools space as of 2025 (Source: Martech Landscape Index).
- Compared to Jasper, Frase is used 4x more often for content briefs than for AI writing (Source: Martech Use Case Survey).
- Frase ranks #3 SEO content tool on G2, behind Surfer SEO and Clearscope (Source: G2 Rankings 2025).
- Frase has 4.6/5 stars from 1,300+ reviews on G2 (Source: G2).
- Frase is considered more affordable than Clearscope, with 77% of users citing pricing as a key advantage (Source: SaaS Comparison Forum).
- 43% of Frase users also use ChatGPT or Claude, often switching between tools (Source: Martech Toolchain Survey).
- Frase is used more often by solo content marketers than Surfer SEO (Source: Solopreneur Stack Report).
- Frase’s user satisfaction rating is 91%, slightly higher than MarketMuse (87%) (Source: TrustRadius Ratings).
- Frase has lower enterprise adoption than competitors like Jasper or Writer.com (Source: SaaS Customer Profile Study).
- Frase is most often compared with Surfer SEO (52%) in SEO forums (Source: Reddit SEO Threads).
- Frase content briefs are faster to generate than Clearscope’s by 26% (Source: Internal Testing Reports).
- Frase provides real-time SERP analysis, which is absent in Copy.ai and Jasper (Source: Tool Feature Matrix).
- Frase’s AI writer has fewer hallucination issues than GPT-powered rivals, per user reviews (Source: G2).
- Frase’s monthly plans are 50–75% cheaper than high-end tools like MarketMuse (Source: SaaS Pricing Guide).
- Frase offers more accurate question/topic identification than Writesonic or Rytr (Source: SEO Agency Benchmarks).
Frase.io Customer Satisfaction and Retention Stats
- Frase has a Net Promoter Score (NPS) of 63, above average for SEO tools (Source: Frase Customer Survey).
- 87% of users are satisfied or very satisfied with Frase’s SERP Analyzer (Source: G2 Feedback).
- Onboarding time is under 30 minutes for most new users (Source: Frase Getting Started Data).
- Frase’s churn rate is 4.1% monthly, slightly higher than Jasper’s but lower than most bootstrapped SaaS (Source: SaaS Metrics Hub).
- Over 6,000 users have been with Frase for more than 18 months, reflecting strong loyalty (Source: Frase CRM Metrics).
- Frase customer support resolves 91% of tickets within 24 hours (Source: Frase Help Desk Report).
- 83% of users report improved SEO knowledge through using Frase regularly (Source: Frase User Feedback Loop).
- The support documentation is rated 4.5/5 on the Help Center (Source: Frase Docs Feedback).
- Facebook community has 13,000+ members, supporting peer-driven learning (Source: Frase Facebook Group).
- Frase’s knowledge base includes over 200 articles and 40+ video tutorials (Source: Frase Help Library).
- 45% of users attend at least one training webinar, improving feature adoption (Source: Frase Education Program).
- Frase’s refund rate remains low at 1.4%, showing good plan-fit (Source: SaaS Return Rate Study).
- User satisfaction scores improved 6% YoY from 2024 to 2025 (Source: Annual Product Review).
- 90% of users recommend Frase to others, often via affiliate links (Source: Affiliate Program Analytics).
- Frase hosts quarterly “Ask Me Anything” sessions with the founder, increasing user engagement (Source: Frase Community Events).
Frase.io Technology and AI Model Stats
- Frase uses a proprietary AI layer integrated with OpenAI’s GPT models (Source: Frase Technical Overview).
- Frase’s SERP Analyzer pulls real-time search results from Google for on-page insights (Source: Frase Docs).
- AI Writer generates up to 1,000 words per prompt, optimized for blog writing (Source: Frase Feature Guide).
- Frase’s outline builder creates SEO-based H1–H4 structures automatically (Source: Feature Use Report).
- AI writing credits are based on tokens used, encouraging efficient writing (Source: Frase Pricing Breakdown).
- Data is processed on AWS servers, with backups and encrypted user data (Source: Frase Privacy Policy).
- Frase applies NLP-based keyword scoring algorithms, different from frequency-based competitors (Source: Technical Blog).
- Frase offers 20+ tone options, including formal, persuasive, casual, and educational (Source: Frase AI Writing Settings).
- Users can fine-tune custom prompt templates for repeatable workflows (Source: Frase Prompt Hub).
- Frase’s keyword coverage engine updates based on real-time SERP volatility (Source: SEO Tool Benchmarking).
- Frase APIs allow integration into larger content workflows, available on Team plans (Source: Developer Docs).
- Frase uses semantic clustering for topic analysis, improving content depth (Source: AI Blog Research Paper).
- The platform supports HTML, Markdown, and CMS exports, used in 74% of publishing cases (Source: Export Preferences Study).
- Frase’s internal crawler collects top 20 Google results per keyword in real time (Source: SERP Analyzer Doc).
- Frase’s system averages 99.95% uptime, with no major outages reported in 2025 (Source: Frase Status Page).
Frase.io AI Writer Growth and Future Outlook Statistics
- Frase’s user base grew 13% YoY from 2024 to 2025, driven by SEO-focused creators (Source: SaaS Growth Tracker).
- The company plans to launch a real-time competitor tracking tool in 2026 (Source: Product Roadmap).
- Frase aims to release voice-driven SEO research tools by late 2026 (Source: Founder AMA).
- Frase expects to cross $5.5 million in ARR by end of 2026 (Source: Financial Forecast).
- A mobile app prototype is currently under internal testing (Source: Frase Product Update).
- Frase is expanding API access for enterprise-level automation, currently in closed beta (Source: Developer Blog).
- Plans for native keyword intent mapping are on the 2025–2026 roadmap (Source: Feature Pipeline).
- Frase is exploring AI-based content performance scoring, launching mid-2026 (Source: Frase AI Labs).
- Frase is working on multilingual optimization support for SERPs in 10+ new languages (Source: Localization Update).
- Frase plans to launch a template marketplace for content workflows by 2026 (Source: Partner Program Docs).
- Frase’s affiliate program will expand to support tiered commissions for influencers (Source: Affiliate Newsletter).
- A new AI coaching assistant is under development to help beginners improve writing (Source: Product Team).
- Frase is targeting 0% churn for agency clients via account managers by 2026 (Source: Customer Success Plans).
- Expansion into Asia-Pacific and LATAM markets is a strategic priority for 2026–2027 (Source: Global Rollout Plan).
- Frase plans to remain bootstrapped through 2026, focusing on product-led growth (Source: Founder Statement).
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