Must-Have Etsy SEO Tools: Optimize Listings & Grow Your Shop

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Discover the Best Etsy SEO Tools for 2025

Running an Etsy shop can be a great way to earn money, but with so many sellers, standing out can be tough. 

SEO tools can help by making your shop and listings easier to find in Etsy’s search results. 

In this guide, I’ve tested and picked the top 17 for 2025, so you can boost your visibility, attract more customers, and increase sales. 

These tools will help you save time and effort, making it easier to optimize your shop and grow your business.

Top 17 Etsy SEO Tools for Maximum Traffic and Sales

eRank

eRank is a powerful tool designed to help Etsy sellers grow their shops by improving SEO, keyword optimization, and market trends analysis. 

It provides easy-to-use tools for tracking shop health, competitor analysis, and keyword performance to boost visibility and sales. 

With over 60 million Etsy keywords tracked and a dedicated customer support team specializing in Etsy, eRank offers tailored solutions for both new and experienced sellers to succeed.

Top Features:

  • Keyword Research
  • Competitor Analysis
  • Trend Tracking
  • Shop Health

Pricing: Free / ($5.99 /month)

Marmalead

Marmalead is an advanced Etsy SEO tool that helps sellers find the best keywords to boost visibility and sales by analyzing real shopper behavior. 

It provides detailed insights like real search volume, keyword engagement, and seasonality forecasts, helping you stay ahead of trends. 

With over 260,000 sellers using it and a unique feature to compare keyword performance side-by-side, Marmalead empowers you to optimize your listings for higher traffic and better sales outcomes.

Top Features:

  • Keyword Brainstorming
  • Real Engagement Data
  • Listing Grades
  • AI Insights

Pricing: Free / ($19 /month)

Alura

Alura is an all-in-one platform designed to help Etsy sellers start, manage, and grow their shops.

Trusted by over 600,000 Etsy sellers, Alura provides real-time shop analytics and email marketing tools. 

It offers powerful tools for keyword and product research, shop analysis, and marketing automation, making it easier to optimize listings and boost sales.

Top Features:

  • Keyword & Product Research
  • Shop Analyzer
  • Listing Helper
  • Email Sender

Pricing: Free / ($29.99 /month)

Sale Samurai

Sale Samurai is a powerful Etsy SEO tool that helps sellers find high-volume, low-competition keywords to boost their shop’s visibility and sales. 

With real search data, it provides detailed insights into search volume, pricing strategies, shipping times, and long-tail keywords, making it easy to optimize listings for success. 

Trusted by over 1,000 e-commerce sellers, Sale Samurai also features a Chrome extension to analyze Etsy listings in real time and offers a 3-day free trial to explore all its tools.

Top Features:

  • Long Tail Keywords/Search Volume
  • Advanced Filtering Options
  • Shop Analytics
  • Automated Product Uploading

Pricing: Free / ($29.99 /month)

EtsyHunt

EHunt is an all-in-one Etsy research tool designed to help sellers optimize their shops and improve visibility. 

With access to a massive database of over 62 million Etsy products, 5.6 million tags, and 3 million shops, it offers insights into trending products, top keywords, and best-selling items. 

Trusted by over 1 million e-commerce sellers, EHunt provides powerful tools for keyword research, competitor tracking, and shop optimization.

Top Features:

  • Product Research
  • Keyword Research
  • Shop Research
  • Competitor Tracking

Pricing: Free / ($29.99 /month)

EverBee

EverBee is a powerful product research and marketing platform for Etsy sellers, helping you find trending products and high-demand keywords to boost your sales. 

With access to over 60 million listings, it provides real-time data and insights to optimize your listings, pricing, and marketing strategies. 

Trusted by more than 600,000 Etsy sellers globally, EverBee also offers automated email marketing tools to help you grow your customer base and increase conversions.

Top Features:

  • Product Research
  • Keyword Research
  • Email Marketing for Etsy
  • Etsy Analytics & Insights

Pricing: Free / ($19.99 /month)

Koalanda

Koalanda is an Etsy tool that helps you increase sales by improving your shop’s SEO and finding profitable product niches. 

With powerful keyword research tools, it allows you to quickly discover high-traffic, low-competition keywords, and optimize your listings for better visibility. 

Trusted by Etsy sellers, Koalanda also offers competitor analysis to see what top shops are doing right, helping you stay ahead of the competition.

Top Features:

  • Etsy Keyword Research
  • Etsy Product Research
  • Competitor Analysis
  • SEO Listing Optimization

Pricing: Free / ($11.99 /month)

Crest

Crestfull is an Etsy tool designed to help you find the best-selling products and optimize your listings for more sales. 

With its free plan, you can search up to 10 shops, products, and keywords per month, while the Pro plan offers unlimited searches for just $12.99/month. 

It also helps you discover long-tail keywords and analyze competitors, providing you with valuable insights to boost your Etsy shop’s performance.

Top Features:

  • Shop and Product Research
  • Keyword and Long Tail Keyword Discovery
  • SEO Optimization Feedback
  • Dashboard for Shop Management

Pricing: Free / ($12.99 /month)

Toolsy

Toolsy is an Etsy research tool that helps sellers analyze their competition, find top-selling products, and optimize their SEO strategies to increase sales. 

With Toolsy, you can track keywords, view product rankings, and easily search millions of Etsy listings to stay ahead of trends.

The free version allows 30 keyword searches, 5 shop searches, and 5 competitor analysis reports per month, while the premium plans unlock unlimited searches and detailed reports for deeper insights into the marketplace.

Top Features:

  • Competitor Analysis
  • Keyword and Rank Checker
  • Product and Category Reports
  • Chrome Extension Integration

Pricing: Free / ($5.99 /month)

etSEO

etSEO is an easy-to-use tool designed to boost your Etsy sales by optimizing your listings with AI-powered SEO strategies. 

It automatically generates optimized titles, descriptions, tags, and alt text based on trending keywords, helping you increase visibility and attract more buyers. 

With pricing starting at $4.99 per listing and savings of up to 66 hours on listing optimizations, etSEO helps you save time and improve your shop’s performance, making it perfect for sellers of all sizes.

Top Features:

  • Smart Keyword Optimization
  • SEO Insights That Drive Sales
  • Effortless Listing Creation
  • Boost Visibility and Reach

Pricing: Free / ($4.99 /month)

InsightFactory

InsightFactory helps Etsy sellers boost their sales by finding trending products with low competition and generating optimized tags, titles, and descriptions. 

It provides real-time data on popular products, competitor sales, and keyword performance, making it easier to research and create products that customers are searching for. 

With over 201,000 Etsy sellers using it, InsightFactory has proven to help users increase sales quickly, with some sellers reporting more than 1,300 sales in just two months.

Top Features:

  • Trending Product Research
  • One-Click Tag, Title, and Description Generation
  • Competitor Shop Analysis
  • 7-Day Sales Tracking for Listings

Pricing: Free / ($19.99 /month)

Keysearch

KeySearch is a powerful, free Etsy keyword tool that helps sellers improve their product listings by finding the best keywords and tags to increase visibility. 

It offers real-time data from Etsy and Google, helping sellers discover high-performing, low-competition keywords and optimize their listings to rank higher in search results. 

With over 10,000 users, KeySearch provides easy-to-use features like keyword clustering, competition analysis, and more to help Etsy sellers boost their sales without spending extra money on ads.

Top Features:

  • Etsy Keyword & Tag Generator
  • Real-Time Search Volume Data
  • SEO Competition Analysis
  • Keyword Difficulty Checker

Pricing: Free / ($24 /month)

Merch Titans

Merch Titans Automation 3.0 is a tool designed to help Print on Demand sellers effortlessly expand their business by automating uploads to multiple POD platforms with just one click. 

Trusted by over 150,000 sellers worldwide, it saves time and boosts sales by streamlining the process, so sellers can focus on creating designs and growing their business.

This tool simplifies the workflow, helping sellers scale their operations and increase passive income without the manual hassle.

Top Features:

  • Automated Design Uploads to Multiple POD Marketplaces
  • Advanced POD Automation Tools
  • Time-Saving Productivity Boosters
  • Seamless Integration with Major POD Platforms

Pricing: Free / ($27.99 /month)

EtsyO

Etsyo is a free and easy-to-use Etsy SEO tool that helps sellers improve their shop’s visibility by generating optimized titles, tags, descriptions, and keywords with just a few product details. 

It uses AI-powered technology to quickly create SEO-friendly content, saving time and boosting your chances of being found by customers. 

With no membership or payment required, it’s a great tool for both new and experienced Etsy sellers to enhance their listings and increase sales.

Top Features:

  • AI-Generated SEO Titles, Tags, and Descriptions
  • Free and Easy-to-Use Tool
  • Optimizes Listings for Search Engine Visibility
  • No Membership or Payment Required

Pricing: Free of Cost

Keyword Tool Dominator

Keyword Tool Dominator is a free Etsy keyword research tool that helps sellers find the best keywords to optimize their product listings. 

It quickly generates thousands of popular keywords from Etsy, including trending and high-scoring keywords, to increase visibility and drive more sales. 

With features like keyword popularity scores and regional targeting across six countries, this tool saves time and helps Etsy sellers improve their search rankings and attract more customers.

Top Features:

  • Real-Time Etsy Keyword Research
  • Country-Specific Keyword Targeting (6 Countries)
  • Hot & High-Scoring Keyword Suggestions
  • Export Results to CSV for Analysis

Pricing: Free / ($8 /month)

Printful’s Keyword Scout

Printful is an easy-to-use print-on-demand service that allows you to create and sell custom products like t-shirts, hoodies, mugs, and more without holding inventory. 

With over 370 premium products to choose from, you can design your items directly on the platform using their free Design Maker, and Printful will handle production and shipping. 

Trusted by businesses worldwide, Printful has fulfilled over 94 million items since its launch in 2013, offering bulk order discounts of up to 55% and seamless integration with your online store.

Top Features:

  • Etsy SEO Tips & Keyword Suggestions
  • Analyze & Improve Etsy Listings
  • Find Popular Etsy Tags for Your Niche
  • Free & Easy-to-Use SEO Tool for Etsy

Pricing: Free of Cost

Makerwords

MakerWords is a powerful keyword research tool that helps Etsy sellers find the best keywords to boost their shop’s visibility and increase sales. 

It shows over 100 million keyword searches from both Etsy and Amazon, giving you valuable insights into what customers are searching for. 

With real-time search trends and a detailed analysis of keyword popularity, MakerWords makes it easy to identify the right keywords for your listings, helping you improve your SEO ranking and attract more buyers.

Top Features:

  • Access to 100 Million+ Keywords
  • Real-Time Etsy & Amazon Search Trends
  • Etsy & Amazon Keyword Data Side-by-Side
  • SEO Insights for Etsy Listings

Pricing: Free of Cost