Social Blade is a popular analytics platform for tracking YouTube, Twitch, Instagram, Twitter, and TikTok statistics.
However, some users look for alternatives to social blade due to its data limitations, occasional inaccuracies, or lack of deeper insights into audience demographics and engagement metrics.
Several social blade competitors provide more advanced features, such as real-time analytics, AI-powered insights, influencer discovery, and engagement tracking.
Platforms like Noxinfluencer, Socialtracker, and HypeAuditor offer more precise influencer marketing analytics, while others like Vidooly and Tubular Labs focus on in-depth video performance tracking.
Taking these platforms into consideration, we have carefully curated a list of the top 10 Social Blade competitors in 2025.
Worldwide Rank and SEO Metrics of Social Blade
- Domain Authority: 80
- SEMrush Global Rank: 7,421
- SimilarWeb Global Rank: 3,814
- SimilarWeb Country Rank: #2,512 in the United States
- Total Traffic: Over 35 million visits per month
- Bounce Rate: 52%
- Average Visit Duration: Around 4 minutes
What Can You Do With a Social Blade?
- Track YouTube, Twitch, Twitter, Instagram, and TikTok analytics
- Estimate earnings for YouTube creators
- View historical growth data and projections
- Compare multiple channels or profiles
- Check real-time subscriber counts
- Access influencer rankings and leaderboards
- Export data for further analysis
Why Do You Need Alternatives to Social Blade?
- Limited accuracy in earnings estimates – Social Blade’s revenue estimations are broad and may not be precise.
- Lack of audience demographic data – It does not provide detailed insights into audience demographics.
- Limited analytics depth – No advanced engagement metrics, like watch time or audience retention.
- No direct integration with brands – It lacks an influencer marketplace for brands to connect with creators.
- Better alternatives for specific platforms – Some competitors offer more detailed insights for Instagram, TikTok, or Twitch.
- No AI-powered insights – Other tools provide AI-driven analytics for better decision-making.
Alternatives & Competitors to Social Blade
Noxinfluencer
- Website: https://www.noxinfluencer.com
- Launched: 2018
- Platforms Tracked: YouTube, TikTok, Instagram
- Is it free? Partially – Free plan available; paid plans unlock advanced features
Noxinfluencer is a powerful alternative to Social Blade, offering more detailed analytics for YouTube, TikTok, and Instagram creators. It provides accurate influencer metrics, engagement rates, estimated earnings, and audience demographics. Additionally, Noxinfluencer features an influencer marketing platform where brands can directly connect with creators.
Socialtracker
- Website: https://www.startupranking.com/socialtracker
- Launched: 2017
- Platforms Tracked: YouTube, Twitter, Instagram, TikTok, Twitch, Facebook
- Is it free? Yes, with premium plans for advanced tracking
This platform allows users to track social media growth across multiple platforms. It provides real-time analytics, engagement rate tracking, and competitive benchmarking. Socialtracker is a great choice for businesses and content creators who need a unified analytics dashboard for multiple platforms.
HypeAuditor
- Website: https://hypeauditor.com
- Launched: 2018
- Platforms Tracked: Instagram, YouTube, TikTok, Twitch
- Is it free? No, only paid plans are available
HypeAuditor specializes in influencer marketing analytics, making it one of the best Social Blade alternatives for brands. It provides AI-driven insights, audience demographics, fake follower detection, and brand collaboration tools. It’s widely used by marketers looking to find authentic influencers.
Vidooly
- Website: https://www.vidooly.com
- Launched: 2014
- Platforms Tracked: YouTube, Facebook, Instagram, OTT platforms
- Is it free? No, paid plans only
Vidooly is a video analytics platform designed for content creators and media agencies. It provides deep insights into audience behavior, watch time, and content performance. If you’re looking for a Social Blade competitor focused on video analytics, Vidooly is a strong contender.
Tubular Labs
- Website: https://www.tubularlabs.com
- Launched: 2012
- Platforms Tracked: YouTube, Facebook, Instagram, Twitter, TikTok
- Is it free? No, enterprise-level pricing
Tubular Labs offers enterprise-grade video analytics, making it ideal for media companies and brands. It provides AI-powered audience insights, competitive analysis, and in-depth engagement metrics. They are best suited for professionals who need high-quality data.
Socialbakers (Now Emplifi)
- Website: https://www.emplifi.io
- Launched: 2008
- Platforms Tracked: Facebook, Instagram, Twitter, YouTube
- Is it free? No, paid plans only
Socialbakers (now Emplifi) offers AI-driven social media analytics and influencer marketing tools. It helps brands analyze audience engagement, find influencers, and optimize their social media strategies.
Upfluence
- Website: https://www.upfluence.com
- Launched: 2013
- Platforms Tracked: Instagram, YouTube, TikTok, Twitter, Twitch
- Is it free? No, subscription-based
Upfluence is a leading influencer marketing platform that provides analytics for Instagram, YouTube, TikTok, Twitch, and Twitter. It includes a searchable influencer database, helping brands discover the right creators for collaborations. If you’re looking for a Social Blade replacement option with a focus on influencer outreach and campaign management, Upfluence is an excellent option.
Influenex
- Website: https://www.influenex.com
- Launched: 2019
- Platforms Tracked: YouTube, Instagram
- Is it free? Free plan available; paid plans offer more data
Influenex is a user-friendly tool that helps users analyze YouTube creators based on engagement, audience demographics, and estimated earnings. It also offers influencer marketing features.
Klear
- Website: https://www.klear.com
- Launched: 2011
- Platforms Tracked: Instagram, YouTube, TikTok, Twitter
- Is it free? No, paid plans only
Klear is an advanced influencer marketing platform that specializes in Instagram, YouTube, TikTok, and Twitter analytics. It offers AI-driven audience insights, fake follower detection, and engagement tracking. Unlike Social Blade, Klear focuses on helping brands connect with real influencers and measure their campaign impact.
Phlanx
- Website: https://www.phlanx.com
- Launched: 2017
- Platforms Tracked: Instagram, YouTube, TikTok, Twitter
- Is it free? Free plan available; premium features require a subscription
Phlanx is an influencer engagement and analytics tool designed for brands and content creators. It provides real-time social media analytics, an influencer directory, and collaboration tools for brand partnerships. If you’re looking for a Social Blade substitute with a strong focus on influencer verification and brand collaboration, Phlanx is worth checking out.
Conclusion
Each of these Social Blade alternatives offers unique features that cater to different needs—whether you’re an influencer, a marketer, or a brand looking for better insights. If you need detailed social media analytics, platforms like Socialtracker, HypeAuditor, and Vidooly are great choices. If you’re focused on influencer marketing, then Upfluence, Klear, and Phlanx provide excellent tools for influencer discovery and campaign management.
FAQs
1. What is Social Blade used for?
Social Blade is a social media analytics tool that tracks YouTube, Twitch, TikTok, Instagram, and Twitter growth, estimated earnings, and audience trends.
2. Why do people look for Social Blade alternatives?
Many users seek alternatives due to limited accuracy in earnings estimates, lack of audience demographic data, and limited platform coverage.
3. Which is the best Social Blade competitor for YouTube?
Noxinfluencer, Vidooly, and Tubular Labs provide better YouTube analytics with deeper audience insights and engagement tracking.
4. What is the best free alternative to Social Blade?
Socialtracker offers a free plan with real-time analytics for YouTube, Instagram, TikTok, Twitter, Twitch, and Facebook.
5. Which Social Blade replacement is best for influencer marketing?
HypeAuditor, Upfluence, and Klear specialize in influencer marketing, offering fake follower detection and audience engagement analysis.
