Let’s talk about SEO tools. If you have used Ahrefs for a while, you may have encountered its new credit-based pricing system, which led me to look into Ahrefs alternatives.
While Ahrefs is one of the top SEO and SEM platforms, with impressive features like discovering 30 million new pages every 24 hours, it is not the only option.
There are several professional SEO tools available that can help with online marketing tasks and offer competitive features.
Ahrefs is active in 226 countries, and its huge database of backlinks helps create better SEO strategies.
However, exploring other SEO tools could give you the flexibility and pricing options that better suit your needs while still delivering effective results.
Worldwide Rank and SEO Metrics of Ahrefs.com
Domain Authority: 91
SEMrush Global Rank: 1,129
SimilarWeb Global Rank: 6,510
SimilarWeb Country Rank: #3,781 (9th in the United States)
Total Traffic: Over 12 million monthly visits
Bounce Rate: 33%
Average Visit Duration: More than 3 minutes
What Can You Do With Ahrefs?
- Conduct comprehensive keyword research for organic and paid campaigns.
- Analyze backlinks for any domain, including your competitors’.
- Audit websites to identify and fix SEO issues.
- Track your rankings for target keywords over time.
- Generate content ideas using the Content Explorer tool.
- Monitor your competitors’ SEO and PPC strategies.
- Discover link-building opportunities through gap analysis.
Why Do You Need Alternatives to Ahrefs?
- Cost considerations: Ahrefs can be expensive for small businesses and freelancers.
- Limited free features: Most of Ahrefs’ tools require a paid subscription.
- Interface preferences: Some users may find other platforms more user-friendly.
- Feature specialization: Alternatives may offer unique features like AI content tools or localized SEO insights.
- Usage limitations: Ahrefs’ lower-tier plans have caps on data exports and tracked keywords.
List of the 10 Best Alternatives to Ahrefs
SEMrush
Website: https://www.semrush.com
Launched: 2008
Features: SEO tools, content marketing, PPC analysis, competitive research, social media management.
Is it free?: Offers a free trial; paid plans start at $119.95/month.
SEMrush is one of the leading alternatives to Ahrefs, offering a versatile suite of tools for SEO, PPC, and content marketing. Known for its intuitive interface and detailed reports, SEMrush helps marketers track keyword rankings, analyze backlinks, and uncover competitor strategies. This Ahrefs alternative also provides a robust keyword difficulty tool and content marketing capabilities.
Moz
Website: https://moz.com
Launched: 2004
Features: Keyword research, site audits, backlink analysis, rank tracking.
Is it free?: Offers limited free tools; paid plans start at $99/month.
Moz stands out with its domain authority metric and straightforward SEO tools. It’s an ideal choice for beginners who want a less intimidating platform than Ahrefs. This Ahrefs alternative provides excellent customer support and detailed keyword insights, making it popular among small businesses.
Ubersuggest
Website: https://neilpatel.com/ubersuggest
Launched: 2017
Features: Keyword research, SEO audits, backlink analysis, content suggestions.
Is it free?: Yes, with paid plans starting at $12/month.
Ubersuggest is a budget-friendly alternative to Ahrefs, perfect for freelancers and small teams. It offers essential SEO features like keyword research and competitive analysis while keeping costs low. This Ahrefs alternative includes a user-friendly interface and free reports, albeit with some limitations.
Serpstat
Website: https://www.serpstat.com
Launched: 2013
Features: SEO audit, keyword research, backlink analysis, rank tracking.
Is it free?: Offers a free trial; paid plans start at $69/month.
Serpstat is an all-in-one SEO platform ideal for keyword analysis and site optimization. Its competitive pricing makes it a great Ahrefs alternative for startups. Serpstat also offers valuable clustering tools to help group similar keywords effectively.
SE Ranking
Website: https://www.seranking.com
Launched: 2014
Features: SEO audit, backlink tracking, rank monitoring, keyword research.
Is it free?: No, but offers affordable plans starting at $29/month.
SE Ranking is a cost-effective Ahrefs alternative that provides a clean, easy-to-use interface and detailed SEO tools. It is particularly well-suited for smaller agencies or businesses that need reliable rank-tracking capabilities.
SpyFu
Website: https://www.spyfu.com
Launched: 2005
Features: Competitor analysis, keyword research, PPC insights, backlink tracking.
Is it free?: Offers limited free tools; paid plans start at $39/month.
SpyFu specializes in competitive research, making it an excellent choice for businesses focused on outpacing rivals. This Ahrefs alternative excels at uncovering PPC opportunities and keyword insights.
Screaming Frog
Website: https://www.screamingfrog.co.uk/seo-spider
Launched: 2010
Features: Website crawling, SEO audit, broken link detection.
Is it free?: Yes, with premium features starting at £149/year.
Screaming Frog’s SEO Spider is a specialized tool for site audits, helping users detect issues like broken links and duplicate content. This Ahrefs alternative is favored by technical SEO experts.
Mangools
Website: https://www.kwfinder.com
Launched: 2014
Features: Keyword research, SERP analysis, rank tracking.
Is it free?: No, but offers a free trial; plans start at $29.90/month.
Mangools is an excellent Ahrefs alternative for keyword research. It’s praised for its user-friendly design and actionable insights, making it a favorite among small businesses and solopreneurs.
Majestic
Website: https://www.majestict.com
Launched: 2011
Features: Backlink analysis, site comparisons, link graph visualization.
Is it free?: Limited free tools; paid plans start at $49.99/month.
Majestic focuses primarily on backlink analysis, providing an in-depth look at a website’s link profile. This Ahrefs alternative is best for users who prioritize off-page SEO.
BrightLocal
Website: https://www.brightlocal.com
Launched: 2009
Features: Local SEO tracking, citation management, review monitoring, GMB optimization.
Is it free?: No, paid plans start at $29/month.
BrightLocal specializes in local SEO, making it an excellent alternative to Ahrefs for businesses focused on local search rankings. It offers tools for tracking local SERPs, managing citations, and analyzing online reviews. This Ahrefs alternative is perfect for small businesses or agencies managing local clients.
Conclusion
In conclusion, while Ahrefs is a top SEO tool, its cost and limitations may push you to explore alternatives. SEMrush, Moz, and Ubersuggest offer similar features at different price points, catering to various needs. Whether you’re a freelancer, agency, or business, these tools provide the necessary functionalities for keyword research, competitor analysis, backlink tracking, and content creating ideas to help you achieve your SEO goals effectively.
FAQs
1. What is the most affordable alternative to Ahrefs?
Ubersuggest is the most budget-friendly alternative, with plans starting at just $12/month, while still offering essential SEO tools.
2. Which Ahrefs alternative is best for beginners?
Moz is great for beginners due to its user-friendly interface, excellent customer support, and educational resources like Moz Academy.
3. Can I find free tools similar to Ahrefs?
Yes, Ubersuggest and Screaming Frog offer free versions with limited features, allowing users to access basic SEO tools.
4. Which tool provides the best backlink analysis?
Majestic specializes in backlink analysis and is an excellent choice if your primary focus is off-page SEO and link building.
5. What is the best all-in-one Ahrefs alternative?
SEMrush is the most comprehensive all-in-one tool, offering a wide range of features for SEO, PPC, social media, and content marketing.
