Domain authority is one of the top metrics for SEO. Ranking a website in Google search results relies on various factors like keywords, quality content and high-quality backlinks. DA is a ranking factor that affects your website rankings. High DA leads to higher Google rankings.
What is Domain Authority or DA?
DA is Domain Authority, it is developed officially by Moz (a popular SEO tool) as a metric that describes the reputation or authority of your website. If your site’s domain authority is good then both your site traffic and ranking will improve. Therefore having a good domain authority is very beneficial for your site.
Related: What is Moz Spam Score? Complete Guide
How To Increase Your Website DA Fast?
Increasing DA takes time. Here are 8 tips to increase your DA fast:
Publish High-Quality Content
One of the best ways to increase domain authority is to publish high-quality content on your website. After all, people love to read unique and best content.
Also, when your readers visit your site and read your low-quality content then they will not like it and they will never come again on your blog or website. It lowers your website authority that will lead to a decrease in rankings and traffic.
Related: What is Content Writing? 10 Best Examples
But to create quality content, you need to create a strategy. Here are tips to write perfect content:
- Write long posts with some stories or stats.
- Don’t copy-paste content, write unique content.
- Add multimedia like images, videos, infographics, and GIFs.
Use Internal Linking
Internal linking plays a key role in increasing your site’s Domain Authority (DA). Also, doing perfect internal linking not only helps in increasing your DA but also can reduce the bounce rate of your website.
To apply this strategy, whenever you write a new post, add a link to your old posts to make the post more informative. But while interlinking, keep one thing in mind that is internal linking must be related to the content. For example, if you are writing about content writing then only link to the posts related to “content”.
Related: List Of Top Bulk DA Checkers
Apart from improving DA, it also increases the sessions and pageviews as users move from one post to another post that also reduces the bounce rate.
Generate High-Quality Backlinks
Backlinks have a high impact on DA. Generating quality backlinks leads to improved domain authority. But many webmasters make mistakes when it comes to link building as they end creating low-quality links that damage the ranking and authority of their site on Google. Hence, you should always acquire links from high DA and DR sites to increase domain authority.
Related: Use These Techniques To Build Links
We should always make backlinks from high quality and reputed sites. Quality backlinks help your Domain Authority to grow very fast. While generating links, keep one thing in mind, always approach a website that has relevant content to your site, which means find niche-relevant websites.
For example, creating backlinks for a tech blog from a health website. It will only lower your authority and rankings. So, how to create quality links? Here are some link building techniques you can use for your website:
- Guest Posting.
- Broken Link Building.
- Resource Page Link Building.
- Social Sharing
- Directories
Related: Will You Use A PBN To Build Links? See The Pros and Cons
Domain Age
When it comes to increasing DA, domain authority can be a game-changer. If your website is 2-3 years old then it’s possible that you have a good DA of something 30 plus. Because updating and posting quality content from the past few years might have already increased your DA.
Are there any tips for domain age? No, as you can’t increase your domain age. You have to be patient in order to see growth in your DA. Month to month, year to year, your website will get old and the DA will increase.
You can check your domain age using tools like Small SEO Tools and WebFX
Remove Bad Links
As we already discussed, links come under the top factor to increase DA fast and some people create bad links to gain the maximum number of links in a small time period but when their authority and rankings decrease then they realize they have done the wrong thing.
And that’s why it is very important to remove bad, toxic, and harmful links from your website. You have to keep your link profile clean and flawless to gain higher rankings and authority.
There are plenty of tools that can help you analyse your link profile and find bad or toxic links. Some of the best link building tools are SEMrush, Ahrefs, and SEOProfiler.
Related: SEMrush Review – Top Features Compared
Improve Website Loading Speed
Having a good loading speed is very important for any website. Because if your site takes too long to load, then it affects your website’s bounce rate. You should always aim to have to make your site load in under 3 seconds.
Related: Ways to Improve Your SEO Fast
For example, if the site takes too long to load, the visitors will exit from your site and click on another website on search results that affects your rankings and authority
To check website loading speed, you can use tools like Google PageSpeed Insights, GTmetrix, and Pingdom. Here are some practices you can follow to improve website speed:
Related: Website Speed Test Tools To Upgrade Site Performance
- Always use a good web hosting service (avoid cheap hostings).
- Compress and optimize your images.
- Minify CSS and JavaScript files.
- Use browser caching. (use tools like W3 Total Cache).
Optimize Website For Mobile
The majority of users use mobile devices to surf the internet and if your site is not mobile-friendly, then your site will not be able to perform well in SERPs. To improve your rankings and DA, you need to optimize your website for mobile devices.
Google’s Mobile-Friendly Test tool can be used to check whether your site is mobile-friendly or not. Here are some tips to make a mobile-friendly website:
- Use responsive website designs or themes.
- Add proper dimension images.
- You can enable AMP (Accelerated Mobile Pages) to fast load websites on mobile devices.
Publish and Update Content Frequently
If you seriously want to increase the DA of your website then you must need to publish and update content on a regular basis. Regularly publishing quality content on blogs is one of the best ways to increase domain authority.
Related: Top Benefits of Blogging
You just need to focus on publishing fresh content on your blog, your domain authority will increase automatically from time to time. Apart from DA, it also helps in increasing traffic and improves your writing skills.
Bonus: How To Check Your Website’s DA?
To check website DA, you can use the below guide:
First, go to Moz Free Tool and enter your website address as shown in the image below.
Now, Moz displays your DA along with the backlinks similar to the image below.
Conclusion
Achieving good DA might help your website achieve good rankings over SERP. Obviously, it is difficult to increase your DA as it takes time but not impossible, just need to follow the above tips to improve DA. But have patience as it will take time.
