Long-tail keywords are longer and more specific keyword phrases that visitors are more likely to use when they’re closer to a point-of-purchase. They’re a little bit unreasonable, at first, but they can be hugely valuable if you know how to use them.
My friend Sarah Walters, Marketing Manager at The Whit Group has defined long-tail keywords in an easy to digest manner:
“A long-tail keyword is made up of a longer and lesser-used phrase or group of words that generate less volume and fewer searches. If “coffee shop” is a head term, the phrase “best coffee shops in Greenville, SC” would be an example of a long-tail keyword.”
Related: SEO Keyword Research Guide
Easy isn’t it? Now, let’s have a look at the list of tools that can help you in generating long-tail keywords for free and increase your organic search traffic.
Top Tools to Find Long-tail Keywrods
Here are the best tools to find long-tail keywords:
Soovle
Soovle is easy to use, a free tool that shows you keyword suggestions results from Wikipedia, Amazon, YouTube, Ask.com, and Google Suggest.
First, go to Soovle and enter a somewhat wide keyword into the search field:
For example, if you were looking for a list of shopping malls in India related keywords, you could use the keyword “list of shopping malls in India”:
Suggested results will be displayed automatically from different websites:
You can download the results in a CSV file by clicking the download icon in the top left corner of the page:
This is a great tool because it shows you keyword ideas from sites that your competition probably overlooks.
Google Auto Complete Tool
The Google Autocomplete Keyword Tool is a free keyword tool that is used to find long tail keywords directly from Google search.
Google auto-populates keywords (search terms) based on popularity. All you need to do is start typing your query like “tour and travel agencies in India”, then click the search button as shown below:
The following results will be displayed:
Ubersuggest
Ubersuggest is a fantastic free long-tail keyword research tool.
With Ubersuggest you will not get important keyword details like keyword competition and search volume. This tool is best for generating ideas for your long-tail keyword articles.
For example if you are looking for digital marketing related keywords, then open Ubersuggest tool enter the keyword such as “digital marketing institutions in Bangalore” and click on the suggest option as shown:
This tool will spit out hundreds of suggestions:
Insta Keywords
Insta Keyword is a free long tail keyword research tool to give you hundreds of keyword suggestions with valuable keyword data like keywords global search volume, local search volume, number of searches in last month, cost per click (CPC), etc.
Just type your seed keyword in the box below and click generate suggestions.
Let us take an example, your seed keyword is “list of raw food for dogs”:
You will automatically redirected towards keyword suggestions for raw food as:
Autosuggest
Autosuggest is the most powerful long tail keyword research tool which gives thousands of long tail keywords, search volumes and other metrics for free.
Open Autosuggest tool, you will find an option to add your seed keyword as displayed in the screenshot:
Now enter your seed keyword in the required field. Suppose you want to find the long tail keywords for the software companies in India then type “list of software companies in India” as:
After that click on the Autosuggest button you will find the results of your seed keyword as:
To see more data such as monthly search trends and search volume, create an account by filling these mandatory fields as shown below and login for the same to view.
WordStream
It’s easy to find long-tail keywords with WordStream’s keyword research tool.
Suppose we want to search keyword related to “water park” then enter water park in the search box as:
Now, hit the “Get Keyword Ideas” button to view the top 100 most popular keywords. Just enter your email to receive the full list of long-tail keyword phrases, completely free.
SerpStat
SerpStat is a great research tool that pours out long tail keywords related to your search term. It allows you to apply filters to the suggested terms and leave questions only or you can choose to leave only keywords but exclude toponyms. Also, SerpStat allows you to get access of 5 days free trail and will take a close look at a number of Google domains separately so you will get a better idea of what works where.
SerpStat provides the following features:
- Filters our results.
- Ability to look at different Google domains separately.
- Ability to research competition both in organic search and ads.
First open Serpstart tool and type a query related to your search then click on search button as:
After that the following results will be displayed to help you out in finding the relevant long tail keywords.
HitTail
Hittail is the only tool that generates keyword suggestions by analyzing your existence website traffic and provides you with very specific long tail keywords relevantly.
HitTail provides a free trail of 21 days and works in the background, constantly giving you new keyword ideas, while you can focus on other stuff.
Suppose you want to search for “sport shoes for women” then enter your keyword as follows:
List of all the suggested long tail keywords related to your search will be shown as:
