In 2020, over two billion people purchased goods online, with e-commerce sales generating 4.2 trillion dollars worldwide.  As an e-commerce site, you want to take a chunk of that pie. An effective way to do that is by finding a niche for your site.  When you have an e-commerce site, you want to attract people to your products and services while also establishing customer loyalty. This is what finding your niche is about.  A business niche is the focus area within a larger market. It’s a good way for small businesses to establish themselves and carve out an edge against … Continue reading How To Find A Niche For Your Ecommerce Site